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Fujifilm Launches MASSIVE Fujifilm X/GFX Gear (with First Deal Ever on Fujifilm GFX100S)

It’s the holiday season, and Fujifilm has launched some stunning deals on plenty of X and GFX gear in USA and Canada

And finally, almost two years after its launch, there is a discount also on the Fujifilm GFX100S.

I own the GFX100S and if a PSAM dial layout is something you can work with, then I can totally recommend the Fujifilm GFX100S.

USA DEALS

CANADIAN DEALS

Important Note Added by Fujifilm Regarding XF Lenses Supporting 40MP Sensor on X-H2 (and Fujifilm X-T5)

When Fujifilm launched the 40MP Fujifilm X-H2, they also published a list of lenses that get the maximum benefit from the new high resolution sensor.

This led quite some folks (also here on FujiRumors) to believe that the lenses not on the list will not profit at all from the increased resolution.

Some even said that because of this, they won’t upgrade to the 40MP Fujifilm X-H2 (and also the upcoming 40MP Fujifilm X-T5)

I did try to explain that you have to see in other terms: the new sensor will finally let all XF lenses express at their best in terms of resolution. it’s just those not on the list won’t go quite up all the way to 40MP.

Finally Fujifilm understood that the message they put out was potentially confusing and now added a note on their official Fujifilm X-H2 page:

*The list specifies our selection of lenses that have high resolution performance from edge to edge at maximum aperture, allowing you to fully experience all that the 40MP sensor has to offer. Lenses not listed will also allow you to experience the improved resolution performance of the 40MP sensor.”

So if you want 40MP resolution from edge to edge at maximum aperture, then only the lenses on the list will deliver (see list below). But Fujifilm now clearly says that lenses not listed will also deliver improved resolution performance when used on the 40MP sensor.

Hence, if you want more resolution, buying a Fujifilm X-H2 or the Fujifilm X-T5 will give you that also by using lenses that are not on the list.

And from how I read it, some might even resolve all the 40MP when stopped down at least in the center of the frame. Would be nice if Fujifilm would be even more specific on that.

List of Lenses with 40MP resolving power edge to edge wide open:

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List of Fujinon XF Lenses that Get Maximum Benefit from Fujifilm X-H2 (and X-T5) with 40 Megapixel Resolution

What’s Best on 40MP

Let’s be clear: more or less every single Fujifilm XF lens will perform better on the 40MP sensor. So even if an older lens can’t really resolve all the 40MP, they will still perform better than on the current 26MP sensor. Some might resolve 30MP, others 33MP, others more or less.

In short: the new 40MP sensor will make every single XF lens perform at its best possible in terms of resolution.

And yet, not all take full advantage of the new 40MP sensor. And Fujifilm was kind enough to provide us with a list of lenses, that will get maximum benefit from the X-H2 40MP sensor.

The lenses are:

Pre-Order

LAST DAY to Save up to Big on Fujifilm X and GFX Gear

Click the Image to find out which one is the Best Selling Rebated Lens here on FujiRumors
Click the Image to find out which one is the Best Selling Rebated Lens here on FujiRumors

This is the last day to save big on selected Fujifilm X and GFX gear. You’ll see all the available rebates below.

New by Topaz

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X Lenses (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

eBooks

Sigma X Mount Deals

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software

LAST WEEK to Save up to Big on Fujifilm X and GFX Gear

Click the Image to find out which one is the Best Selling Rebated Lens here on FujiRumors
Click the Image to find out which one is the Best Selling Rebated Lens here on FujiRumors

This is the last week to save big on selected Fujifilm X and GFX gear.

You’ll see all the available rebates below.

eBooks

Top on Kickstarter

Sigma X Mount Deals

X Lenses (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

The Rest

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software

AFTER PRIME: Fujifilm X/GFX Deals Still Running, Sigma Deals Join, Kickstarter Top and What Sold Best at Amazon Prime

Amazon Prime is over, but there are still quite some deals out there that might interest Fujifilm X and GFX shooters. Check out the full list below.

Also, just for curiosity, here are the Amazon Prime deals that run best here on FujiRumors.

  1. Custom Fujifilm X Hot Shoe Cover
  2. $50 Amazon Gift Card
  3. SanDisk 2TB Extreme Portable SSD – still 49% Savings

eBooks

Top on Kickstarter

Sigma X Mount Deals

X Lenses (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

The Rest

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software

SPINN Cashes in $120k with its Fully Adhesive Gear Wrap and Fujifilm Deals Continue

The $100,000 Gear Wrap Towel

100 Creative Photography Assignments

Fellow Fujifilm X Shooter Andrew Gibson has published his latest eBook called “100 Creative Photography Assignments“. You can check out all the details and see what is in the book at the dedicated page here. It comes with a launch discount and you can get it for $9 only (reg- $14)

Topaz New Deal – ENDING SOON

  • DeNoise AI v3.7 introduces improved color consistency with Low Light v4, updated TensorRT models, and important stability improvements and bug fixes. You save a total of $30 if you add the promo code “DENOISE15” at checkout (Click here).

X Lenses (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

The Rest

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software

4th of July Deals, The $100,000 Gear Wrap Towel, X-H2S Bundle Deal Ending and More Deals

4th of July Deals

The $100,000 Gear Wrap Towel

Topaz New Deal – Ends July 8

  • DeNoise AI v3.7 introduces improved color consistency with Low Light v4, updated TensorRT models, and important stability improvements and bug fixes. You save a total of $30 if you add the promo code “DENOISE15” at checkout (Click here).

X Lenses (Instant Rebate)

X Bundle Deals (Instant Rebate) – Ends July 6

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

The Rest

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software

Fujifilm X-T5: Putting Puzzle Pieces Together (based on Fujifilm Manager Statements and Rumors)

I get so many questions about the Fujifilm X-T5!

When will it come? Which features will it have? How much will it cost? What design choices will have Fuji made? Will there be a Fujifilm X-T5 40MP and an X-T5s 26MP stacked? And more!

Well, the time will come when we will talk about the Fujifilm X-T5. I promise you that ;).

But for now, even without (or little) rumors, we can already approximately answer a few of those questions based on statements Fujifilm managers have made.

Disclaimer

No Fujifilm manager has ever mentioned or hinted an X-T5. But there were statements made at X-H2S launch that can help us to understand which direction Fujifilm wants to take with the Fujifilm X-T5. And that’s what we’ve tried to do here: analyze those statements and see what they could mean for the Fujifilm X-T5.

When will the Fujifilm X-T5 come?

During the X summit, the Fujifilm manager said that the 5th generation Fujifilm cameras will begin with the X-H2S followed by the X-H2 to be unveiled in September. These will be the first two cameras with the new platform.

This basically means that the Fujifilm X-T5 with 5th generation goodness will come only after the Fujifilm X-H2 in September.

So while we can’t give a precise date as of yet, we know that it won’t come very soon. The focus now is on the X-H2S and in September on the X-H2.

Only at some point after the X-H2 there will be a Fujifilm X-T5.

When does Fujifilm usually announce new cameras?

Can past Fujifilm announcement give us an indication on when the Fujifilm X-T5 will be announced?

Well, we don’t know. But we know that Fujifilm has preferences when it comes to when to announce new cameras.

So I looked back until 2018 and I’ve checked how many cameras have been announced in which months. Down below are the months ranked from most popular to least popular

  • January: 5 cameras
  • February: 4 cameras
  • September: 4 cameras
  • May: 3 cameras
  • July: 1 camera
  • October: 1 camera
  • March: 0 cameras
  • April: 0 cameras
  • June: 0 cameras
  • August: 0 cameras
  • November: 0 cameras
  • December: 0 cameras

September is booked for the X-H2, so unless Fujifilm is crazy and wants to totally steal the show to the X-H2, they are not going to announce X-T5 a few days after the X-H2. And if you ask me, the same effect would be if Fujifilm was to announce the Fujifilm X-T5 in October. In that case, the X-H2 would probably be about to ship right when the X-T5 would drop and hence potentially hurting X-H2 sales.

November and December have always been ignored by Fujifilm. Probably because too close to the holiday season, where the focus is to sell current stock, maybe facilitated by some Black Friday deals and Christmas deals, which regularly occur during that season. But just because something never happened in the Fuji world, it does not mean there can’t be a first time.

So the next hot date would be January and February 2023. This would allow Fujifilm to bring the camera to the market before the Japanese fiscal year ends (31 March 2023). But also May is a good month for announcements in the Fuji world.

And just for fun, down below is a survey where you can let us know when you believe the X-T5 will be announced.

The Fujifilm X-T5 will be announced in..

View Results

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How much will Fujifilm X-T5 cost?

Fujifilm told us they are going back to the roots: the Fujifilm X-H line is their flagship and X-T line is the mid-range. What this means is that the Fujifilm X-T5 will cost less than the Fujifilm X-H line. And we also know that the Fujifilm X-H2 40MP will cost less than the Fujifilm X-H2S.

As a reference, here is the launch price of all X-T cameras

  • Fujifilm X-T1 = $1,299
  • Fujifilm X-T2 = $1,599
  • Fujifilm X-T3 = $1,499
  • Fujifilm X-T4 = $1,699

Removed by the burden of being a flagship, the Fujifilm X-T5 could potentially be more affordable than the X-T4 and settle down somewhere between the X-T1 price ($1,299) and X-T4 price ($1,699). The golden middle would be $1,499 (not a rumors, just 100% speculation on my side).

Of course these speculations are for a non-stacked 40MP Fujifilm X-T5.

Will the Fujifilm X-T5 have the same features of X-H line, just packed in Retro-Body?

The clue here comes from Fuji Guy Billy, who has said here that the Fujifilm X-T line is Fuji’s mid-range line.

As such, I don’t expect it to have all the features and power of the Fujifilm X-H2s and Fujifilm X-H2.

Now, I don’t think they will cut on essential features. I mean, it will be a 5th generation camera in its core, with latest sensor and processors. But there might be some cuts elsewhere.

Not a rumor (I have no idea), but for example Fujifilm could go for a dual UHS-II X-T5 only (no CFexpress). This would mean also the video specs would not be as powerful as on the X-H line (no 8K or 4K120p). In this case, also the buffer for bursts shooting would be shorter.

But again, I am really just guessing here. The only thing that we can say for sure based on Billy’s statement is that it won’t be exactly as powerful as the latest X-H cameras. If Fujifilm calls it a mid-range camera, then it simply can’t have all the features of a flagship camera for a lesser price.

Out of curiosity: which features would you be willing to sacrifice on the Fujifilm X-T5 over the X-H2S and the 8K capable X-H2?

Will there be a Fujifilm X-T5 40MP and an X-T5s 26MP stacked?

During the Fujifilm X summit there was a rather critpic statement made by a Japanese Fujifilm manager that most of you guys interpreted as meaning that only the X-H line will get both 5th generation sensor option.

You guys have already voted on what would be your favorite sensor for the X-T5 (but also for the Fujifilm X-Pro4, X-E5, X-S20 & Co). Feel free to check out the results here.

What I can say is that, beyond the vague Fujifilm manager statements, we have received rumors about the Fujifilm X-T5 sensor and shared it here. If accurate, this means it will be a 40MP non-stacked sensor.

What design choices will Fuji make?

There is no Fujifilm statement about this yet, except for the one Fuji Guy Billy made here that the X-T* line will have a “classic” layout. So no PSAM for that line. No surprise here.

As for the rest, the most urgent question of mine is if Fujifilm will insist with the selfie screen, which would 100% guarantee them lots of applause (and great press) all over YouTube. Or if they will have the guts to go against the easy good press and go with the 3 way tilt screen.

I will make it my priority to give you the answer to this question as soon as possible.

It’s Your Time

So, I’ve meticulously collected the Fuji manager statements and tried to make some sense out of them in regards to the Fujifilm X-T5.

But now it’s your time to share your Fujifilm X-T5 thoughts in the comments. Anything goes: wishes, dreams, fears, deal breakers, whatever you want. The comment section is here for you.

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Newest Gear

X Lenses (Instant Rebate)

X Bundle Deals (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

Fujifilm Summer Deals, Spinn Adhesive Wrap to Protect Your Gear, Latest Topaz Deals and More

Top on Kickstarter

  • Spinn has launched an extremely successful Kickstarter campaign. Simple and smart: a fully adhesive wrap to protect your gear
  • if you shoot a lot on a tripod, definitely check out this new Atoll ring on Kickstarter. Adds lots of flexibility to your gear when mounted on the tripod.
    NOTE: ATOLL is not compatible with the following Fujifilm cameras:

    • Fujifilm X-H2s is compatible with ATOLL D + Heightening Plate
    • Fujifilm X-T3 is compatible with ATOLL C + Heightening Plate
    • Fujifilm X-T4 is compatible with ATOLL D + Heightening Plate

Topaz New Deal

DeNoise AI v3.7 introduces improved color consistency with Low Light v4, updated TensorRT models, and important stability improvements and bug fixes. You save a total of $30 if you add the promo code “DENOISE15” at checkout (Click here).

X Lenses (Instant Rebate)

X Bundle Deals (Instant Rebate)

GF Lenses (Mail-in Rebate*)

*once you have received your gear, you can submit the form and claim your money back at this page (until August 31 by 5PM ET)

GFX Bundle Deals (Instant Rebate)

The Newest

The Rest

Topaz Deals

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here) :

Deals by Category

Brand Related Deals

Coupon Code Deal

All DxO Software