As reported by Nikkei, the initial monthly production for the Fujifilm X-S20 is planned to be 15,000 units.
I have no idea if that’s a high number or not.
What I know is that so far the Fujifilm X-S20 has not received the almost traditional “shipping delay due to high demand” notice, so let’s hope Fujifilm planed well ahead and they have enough stock to ship out all pre-orders on day 1 and to assure stable stock going forward (a rare thing in the Fujifilm world these days).
The Japanese website newswitch posted an article, where they talk about the recovery of the camera market.
In that article, they quote the Fujifilm CEO Teiichi Goto, who said that they have found a new gold mine in the photography business.
“The photography business was a stagnant business, but I found a new ‘gold mine’.”
Teiichi Goto, president of Fujifilm Holdings (HD), shows signs of success. The operating income of the Imaging segment in fiscal 2022 is expected to increase to 72.9 billion yen, which is approximately double that of the previous fiscal year.
The company’s Imaging segment includes the instant camera “Cheki” [admin note: known as INSTAX outside of Asia] and the digital camera “X series.” In particular, it seems that the promotion of digitization, starting with the smartphone printer “Link Series,” contributed to the increase in earnings.
I agree with Johnnie from CineD, when he says that the X-S20 is the best camera you can get at this price. Fujifilm did pack lots of stuff in it, and even some stuff we don’t find on higher end Fujifilm cameras.
For example, the X-S20 can shoot 6K/30p 3:2 open gate (X-T5 and X-H2 can not). It has a headphone jack (my X-T5 has not). It has fully automatic subject detection mode (not even the high end X-H2S has that). It can be used as a webcam without the need of the Fujifilm X Webcam software and more.
There is lots to love about the X-S20.
And there is lots to love also about the Fujinon XF8mmF3.5, a wonderful little lens capable of resolving all the 40MP of the X-Trans V HR sensor.
Also the XApp is a nice fresh start for Fujifilm, it comes with some lovely new features like activity and timeline, which are kind of a diary of your photographic activity and I think this App is a great new start and I hope in that it will extended with new features in future (RAW transfer anyone)?
But all this goodness could not help me to get rid of that feeling of disappointment. And here are 3 reasons why.
Fujinon XF8mmF3.5*: BHphoto / AmazonUS / Adorama *available for pre-order tomorrow, May 24
So, I thought I was done with Fujifilm X-S20 rumors, so much so that I even made a rumor recap video (from one of the most beautiful lakes in the Dolomites), but one of our trusted sources reached out to me now with yet another Fujifilm X-S20 rumor. And it’s my pleasure to bring it to you :).
According to our source (thanks so much), the Fujifilm X-S20 will record 4:2:2 and 10 bit internal video and have a 3.5mm headphone jack port.
Even if you are not interested in the Fujifilm X-S20, you have to admit that there is lots of power incorporated in that small body.
On paper the Fujifilm X-S20 looks very good. And if you are not a retro aficionado like me, it’s probably the best camera you can pick in this price range.
And given all those major releases, I was wondering how successful they have been among the FujiRumors community.
That’s why today I will launch an updated survey where you can tell us which camera you own.
Let’s see if there was a breakthrough in terms of 5th generation gear here on FujiRumors or if many of you did not update to the latest and greatest and stick with their older gear.
Important Note: If you pre-ordered any of the gear listed below and just wait to get it shipped, you qualify as owner.
I went up high with family and friends to grab some fresh Alpin air and charge my batteries ahead of the Fujifilm X Summit on May 24.
And as you can see in the video, the view was just as epic as the upcoming Fujifilm event ;).
But despite the good company on the beautiful lake on a Sunday afternoon, the Fujifilm X Summit on May 24 at 5AM New York time is coming closer, so a wrap up urgently needed.
That’s why I “abandoned” friends and family for a while to talk to you and give you a recap of everything we will get for sure on May 24, but also talk about what could come based on official Fujifilm teasers as well as throw in also some of my hopes.
You will get it all in written format below, but if you want to see one of the most beautiful lakes in the Dolomites, then check out the video too (and see this image and this image on my Instagram).
FACT (actually rumors, but thanks to our sources rumors are basically facts ;))
Back in January, after launching the huge firmware 3.00 update for the Fujifilm X-H2S, Fujifilm promised major firmware updates also for the Fujifilm X-H2 and X-T5. I don’t have any rumors about it, but as an X-T5 owner myself, I can’t wait for that firmware to drop so I cross fingers it will happen on May 24.
WISHES (some based on RUMORS)
More Firmware: Since we just talked about firmware, I hope (not rumor, just hope) that also other cameras will get firmware updates that go beyond the “fix of minor bugs”.
new film simulation: usually with the introduction of new sensor and processors, Fujifilm also launched new film simulations. But this did not happen with the X-H2s, X-H2 and X-T5. Again, I have no rumors, but I hope Fujifilm will give us one on the X-S20
richer lens roadmaps: if you take a look at the latest X mount roadmap and GF mount roadmap, they are very poor on future lenses. And in fact, after the XF8mmF3.5 announcement, the X Roadmap will contain no more lenses. So I hope Fujifilm will release new roadmaps for both systems.
Mock-ups: what Fujifilm likes to do is to show mock-ups of upcoming lenses (and in some cases also lenses that were never on any roadmap). So I hope they will show us the some mock-ups of future lenses
Development or Surprise Announcement: Sometimes Fujifilm also makes development announcements during X summits (for example X-Pro3). Now, FR readers know Fujifilm is working on the Fujifilm GFX100 replacement. So I hope that that one will be announced on May 24 or at least there will be a development announcement
So that’s it. Let me know what your wishes are for the upcoming X Summit.
See you all here on FujiRumors on May 24 where I will live stream the event and cover everything.
Well, that’s nice and good, but in order to really make the mobile phone a true ally, you do need a solid, reliable and feature rich App. Then yes, then the smartphone becomes a useful integration to our X and GFX system.
So, let’s cross fingers that they will get it right this time. ;)
And definitely stay tuned on FujiRumors on May 24. Because one thing is 100% sure: there will be surprises (in addition to X-S20, XF8mmF3.5 and new App). And I will cover everything for you here on FujiRumors.
After I shared the rumor about the Fujifilm X-S20 having a dedicated VLOG icon printed on the PSAM dial, trusted sources reached out to me and informed me about some brand new “vlogging” modes that Fujifilm will introduce with the Fujifilm X-S20.
More precisely, they told me that it will have:
Product Priority Mode
Background Defocus Mode
I have not been given any further details than that, but to me it sounds like the “product priority mode” could be something like the feature we find on the Sony ZV cameras.
And if it really is something like we find it on the Sony ZV cameras, then this is how it would work.
Usually when making talking head videos, Vloggers have their camera set on face detection. This means that when they want to show a product, they have to hide their face behind the product in order to disable face detection and let the camera focus on the product itself.
Well, with this feature, at least on Sony ZV cameras, the camera recognises when a product enters the frame and focuses on it, without the need for the Vlogger to hide his face behind it.
Sure, I was hoping for a more contained price increase, but on the other hand I also trust that Fujifilm wants to give us this camera at an as affordable price they possibly can.
So if $1,299 is what they’ve set (and you can be sure about it), then probably it’s because they really can’t go much lower than that, without making more compromises in terms of specs and performance.
