Focus On Glass: Fujinon XF 50-140mmF2.8 Even Better with Future X Bodies and Why no OIS on XF 16-55mmF2.8

We already reported in this post, about the first episodes of the Fujifilm series “Focus on Glass“, which included the XF8-16mmF2.8 and the GF30mmF3.5.

Now new episodes have been uploaded at Fujifilm Spain, this time about two lenses, that we can define the “workhorses” in the X mount lens lineup, the Fujinon XF16-55mmF2.8 and the Fujinon XF50-140mmF2.8.

It includes statements made by Fujifilm managers and engineers about those lenses, which I will report in written form here, to make you safe some time ;)

Fujinon XF50-140mmF2.8

  • no excuse is allowed for this lens:
    – autofocus has to be fast
    – image quality has to be impressive
    – weight has to be light
    – size has to be compact
    – it has to tick all boxes
  • it has outstanding resolution
  • a flawless lens
  • clear color reproduction
  • minimal chromatic aberration
  • Fujifilm is proud of the result
  • 23 glass elements inside with many ED lenses
  • the more the Fujifilm X bodies evolve, the more the potential of this lens is executed
  • an engineer says he can see its performance extended even further in future

Regarding the better performance in future, they probably refer to autofocus speed, but possibly also to sharpness. We know from this Fujifilm manager statement that Fujifilm X glass can resolve at least 32 megapixel, hence, Fujifilm might hint that the XF50-140mmF2.8 is one of those lenses that is currently underperforming on the 26 megapixel X-Trans sensor.

Fujinon XF16-55mmF2.8

  • in order to maximize optical performance, Fujifilm decided to remove OIS, it was not an easy decision
  • it’s a must have lens
  • you can attempt any photo shoot with this lens
  • a reliable partner
  • no excuses are allowed, when making a red badged lens
  • Fujifilm would give it 5 stars

I have been told in the past by my sources, that the optical performance at the wide end did not satisfy Fujifilm completely, hence they decided to remove OIS. At that point in time a strongly debated discussion, but now that Fujifilm offers cameras with IBIS, we can say that in the long term this was the right decision.

You can see both videos down below.

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FOCUS ON GLASS – VIDEOS

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The Power of Fujifilm Colors: See Pure Fuji Colors in Action at our New Fujifilm Film Simulations Group

Let’s start with a curiosity:

The same guy at Fujifilm, who crafted the original films like Velvia, is still in charge of developing new film simulations. Yep, he is responsible for Fujifilm’s color science since 50 years now! We reported about Minami-San here. A life devoted to colors.

A devotion, that translates into those lovely film simulations, Fujifilm X and GFX shooters usually appreciate a lot.

Personally, I am at a point, where film simulation are one of the reasons, I would not leave the Fuji system anymore. I mean, it’s nice to know I come home from a 2 weeks holiday with many images, and that those lovely film simulations will save me lots of editing time because they give me great results out of the box.

And then I thought…

Many of you reading this blog, maybe don’t own a Fujifilm camera, maybe you just think to get one, and maybe you wonder what’s all the buzz around these “film simulations”.

Well, in order to show you this, I decided to launch e new facebook group, dedicated to Fujifilm film simulation: Fujifilm Film Simulations Facebook Group.

In this group, images can be edited in all their parts (sharpening, shadow/highlight recovery etc), except for colors. The colors must come purely out of the Fujifilm camera (or be applied in post in Capture One / Lightroom)

So, if you are curious to see the Fujifilm film simulations in action, or if you want to share your own images and display the power of Fuji colors, then feel free to join here.

The Power of Film Simulations – IMAGES

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Astrophotography with Fujifilm: Get Stellar Results with Fujifilm APS-C and Medium Format Cameras

I have received an email from a fellow member of our Fujifilm Astrophography facebook group, which said:

I was thinking you could perhaps share some of the pics taken on the FB group “Astrophotography with Fujifilm” that you manage. Lots of awesome pictures there! We often hear you need an expensive full frame camera or big telescope, but that’s just wrong, as this group suggests.

That would be great to attract more Fuji shooters to this group, it’s a very nice community where we help each other and learn from our experiences.

Astro can be daunting for the newbie, but it shouldn’t. Also, there aren’t a lot of Fuji shooters in the astro community, so I’m sure it could spread the virus — the good one!

Oh well, here it is.

Have fun and may this post inspire you to try your luck with the stars, too :).

Images Roundup

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Last Day to Save up to $1,000 on Fujifilm X and GFX Gear and Get Capture One 20 for Fujifilm for Only $58

This is offcially the last week for the big Fujiflm spring savings on Fujifilm X/GFX gear. You can see the full list of deals here.

GFX Gear

X Lenses

X Cameras

Capture One Deal

Ends in a few hours (6PM New York Time):

Topaz

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here). Here is the list of products and bundles:

Think Tank

Software

All Fujifilm Deals

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

New Fujifilm EU Deals: Save Big on Fujinon XF10-24mm, X-Pro3, X-T3, X-E3 and More

Fujifilm Europe has launched new cashback/instant rebate deals.

Down below you can see the list of deals as listed at the official Fujifilm Germany website.

Basically the same deals apply to other countries, such as UK, Italy, Netherlands and more, although there might be some slight differences. For example, in Italy the X-Pro3 deals are not listed as available, yet. For the details in your country, check out fujifilm-connect promotions page here.

NOTE: You must buy from authorized Fujifilm dealers to claim your cashback, such as AmazonUK, AmazonDE, AmazonIT, WexUK, ParkcamerasUK, CalumetDE, PCHstore

IMPORTANT NOTE: AmazonUK, AmazonDE and AmazonIT are included in the official Fujifilm dealers list. However “only purchases directly from Amazon (with an Amazon invoice) are eligible for this promotion. Purchases from Amazon Marketplace are not eligible and will be rejected, unless the Marketplace Seller is also a Fujifilm Qualifying (Authorised) Retailer.”

Deals in Germany (and other EU Countires)

Cashback/Instant rebate

  • X-T3 – save €200
  • X-T3 + XF16-80mmF4 – save €200
  • X-T3 + XF18-55mm – save €200
  • X-T3 + XF18-55mm + XF55-200mm – save €200
  • X-E3 body or with XF18-55 – save €200
  • X-Pro3
  • XF10-24mmF4 – save €300
  • XF14mmF2.8 – save €100
  • XF16mmF1.4 – save €100
  • XF18-135mm – save €100
  • X-Pro3 body (black/dura black/dura silver) + one XF lens listed below* – save 10%
    *XF14mmF2.8 / XF16mmF1.4 / XF16mmF2.8 / XF16mmF2.8 / XF18mmF2 / XF23mmF1.4 / XF23mmF2 / XF23mmF2 / XF27mmF2.8 / XF27mmF2.8 / XF35mmF1.4 / XF35mmF2 / XF35mmF2 / XF50mmF2 / XF50mmF2 / XF56mmF1.2 / XF56mmF1.2 APD / XF60mmF2.4 / XF80mmF2.8 / XF90mmF2 / XF200mmF2 + XF1.4X TC F2 Kit / XF8-16mmF2.8 / XF10-24mmF4 / XF16-55mmF2.8 / XF16-80mmF4 / XF18-55mmF2.8-4 / XF18-135mmF3.5-5.6 / XF50-140mmF2.8 / XF50-140mmF2.8 + XF1.4X TC Kit / XF55-200mmF3.5-4.8 / XF100-400mmF4.5-5.6 / XF100-400mmF4.5-5.6 + XF1.4X TC Kit

Last Week of Fujifilm Spring Savings: Save up to $1,000 on Fujifilm X and GFX gear

This is offcially the last week for the big Fujiflm spring savings on Fujifilm X/GFX gear. You can see the full list of deals here.

GFX Gear

X Lenses

X Cameras

Topaz

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here). Here is the list of products and bundles:

Mixed Deals

Software

All Fujifilm Deals

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Fujifilm X/GFX Savings Continue, Save 15% on All TOPAZ Labs Products and More

As you know Fujifilm has big spring savings on Fujifilm X/GFX gear running. You can see the full list of deals here.

Topaz

You can use our checkout code “FUJIRUMOR” to get an additional 15% discount on all TOPAZ products (Click here). Here is the list of products and bundles:

Mixed Deals

Software

GFX Gear

X Lenses

X Cameras

All Fujifilm Deals

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Save up to $1,000 on Fujifilm X and GFX Gear and 5 Day Video Bundle Deal

As you know Fujifilm has big spring savings on Fujifilm X/GFX gear running. You can see the full list of deals here.

What you might not know, is that if you purchase any APS-C X mount lens, MKX Cine lens or the X-T200, you also get a free copy of Luminar 4 on top of it. Included in the deal also X100V, X-Pro3 and X-T4, but none of the other cameras.

And in case you missed it, Fujifilm also offers 70% discount on check and cleans. We reported here.

GFX Gear

X Lenses

X Cameras

5DayDeal

Save 96% on that video software collection sold by 5DayDeal.com!

Save up to $1,000 on Fujifilm X and GFX Gear and 5 Day Video Bundle Deal

As you know Fujifilm has big spring savings on Fujifilm X/GFX gear running. You can see the full list of deals here.

What you might not know, is that if you purchase any APS-C X mount lens, MKX Cine lens or the X-T200, you also get a free copy of Luminar 4 on top of it. Included in the deal also X100V, X-Pro3 and X-T4, but none of the other cameras.

And in case you missed it, Fujifilm also offers 70% discount on check and cleans. We reported here.

GFX Gear

X Lenses

X Cameras

Save up to $1,000 on Fujifilm Gear and Get Luminar 4 for Free :: 70% Discount on Check & Cleans

As you know Fujifilm has big spring savings on Fujifilm X/GFX gear running. You can see the full list of deals here.

What you might not know, is that if you purchase any APS-C X mount lens, MKX Cine lens or the X-T200, you also get a free copy of Luminar 4 on top of it. Included in the deal also X100V, X-Pro3 and X-T4, but none of the other cameras. Here are Fujifilm’s official terms and conditions:

FUJIFILM value add promotion with Skylum is applicable on qualifying FUJINON XF, XC or MKX lens products and any FUJIFILM X100V, X-Pro3, X-T200, or X-T4 mirrorless digital camera or kit product, from an authorized FUJIFILM dealer in the U.S. during the applicable promotional period (as extended through December 31, 2020). Consumers will qualify for a one-time download of Skylum’s Luminar 4 software (MSRP $89) at no extra charge. All downloads of Luminar 4 will be provided by Skylum, through their website, skylum.com/fujifilmoffer.

And in case you missed it, Fujifilm also offers 70% discount on check and cleans. We reported here.

GFX Gear

X Lenses

X Cameras

Software

All Fujifilm Deals

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks