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Best Sunday Deals (Not Only from Fujifilm)

Sigma 10-18mm f/2.8

eBooks

Software Deals

Viltrox & FieldMade Coupon Code Deals

SanDisk Deals (exp. Oct. 23)

Newest Fujifilm Gear

Fujifilm Deals

GFX DEALS in USA

X Series Deals in USA

GFX Deals in EUROPE

Huge SanDisk CFexpress Type B Deal – Ends Oct. 23

There is a substantial rebate on SanDisk CFexpress Type B cards and the SanDisk PRO-CINEMA CFexpress Type B.

Some of the deals are marked as ending on October 23.

SanDisk Extreme Pro CFexpress Cards are included in the list of officially recommended CFexpress cards by Fujifilm. But there are some differences between cards.

So, if you want access to all video codecs and formats, get these two cards.

Both the above will also allow you for stills bursts shooting, but the Pro-Cinema version will give you longer bursts than the Extreme Pro.

If video is not you thing, than any of the cards listed above is a great pick, as they are all officially recommended by Fujifilm (see here).

Best Selling Cameras, Lenses and Accessories on FujiRumors via Amazon

I have looked at what were the most popular items FujiRumors bought on Amazon via FR affiliate link in 2023 so far. Maybe there is some among it that could interest you too.

And huge thanks to those of you who decided to support FR by using the affiliate links.

Best Selling Accessories

  1. Smallrig NP-W235 battery
  2. Fujifilm NP-W235 battery
  3. Huipuxiang X-T5 Screen Protector
    this cheap thing saved my X-T5 in Vietnam
  4. Nitecore FX3 2-Slot USB-C Quick Charge
  5. The Fujifilm X-T5: 134 X-Pert Tips to Get the Most Out of Your Camera
  6. PCTC X-T5 Screen Protector for Fujifilm X-T5
  7. Anker PowerCore+ 26800mAh
  8. SmallRig NP-W235 Camera Battery Charger Set
  9. SanDisk 256GB Extreme PRO SDXC UHS-I Memory Card
  10. Angelbird – AV PRO CFexpress B SE – 512 GB
  11. SAMSUNG T7 Shield 4TB, Portable SSD
  12. SanDisk 4TB Extreme PRO Portable SSD
  13. SanDisk 128GB Extreme PRO SDXC UHS-I Memory Card
  14. kinokoo XT5 Screen Protector for Fujifilm X-T5
  15. SanDisk 128GB Extreme PRO SDXC UHS-II
  16. Lexar Professional 1667x 128GB (2-Pack) SDXC UHS-I Memory Cards
  17. Lensmate Thumb Grip for Fujifilm X-T5
  18. Fujifilm BC-W235 Dual Battery Charger for NP-W235 Battery
  19. Camera Shutter Button (2 Pack/Red) Upscale and Delicate Soft Shutter Release Button
  20. The Fujifilm X-H2/X-H2S: 100 X-Pert Tips to Get the Most Out of Your Camera

Best Selling Cameras and Lenses

  1. Fujinon XF23mmF1.4 R LM WR
  2. Fujinon XF33mmF1.4 R LM WR
  3. 7artisans 18mm F6.3 Mark II UFO Lens
  4. Fujifilm X-T5 Black
  5. Fujinon XF1.4X TC WR
  6. Viltrox PRO 27mm F1.2 XF
  7. Sigma 18-50mm F2.8 DC DN Contemporary
  8. Viltrox 75mm F1.2 PRO
  9. Fujinon XF8mmF3.5 R WR
  10. Fujifilm XF56mmF1.2 R

I am surprised to see the 7Artisans 18mm F6.3 taking the top spot when it comes to third party lenses. But I guess at that very affordable price people just thought they might give it a try. it is certainly very compact. If you own one, let us know in the comments how you feel about it.

As far as cameras goes, only the Fujifilm X-T5 is able to squeeze into the ranking. I am sure the Fujifilm X100V would have been in there too, if only Fujifilm would have been able to ship it.

You might also want to check out:

Amazon Prime Deal Pages

DUNE Blockbuster Movie Images taken with Fujifilm X Series APS-C Gear

FR-reader Malcom was going through the book Dune Part 1 – The Photography, and he told me he noticed that lots of images in that book were taken by Chiabella James using Fujifilm X Series cameras.

Chiabella James was also part of the Depth of Field podcast at BHphoto, and in the video (video below starts at 9:54) she talks about the gear she uses.

** CLICK HERE to Read the Rest of the Article **

40 Fujifilm Products Win Good Design Award

40 Fujifilm products won the Good Design Award.

In terms of X and GFX photography gear, these are the winners.

40 products in a wide range of business areas win Good Design Award

– Mirrorless digital camera “FUJIFILM GFX100 II” and “Structural color inkjet technology” chosen as one of the Good Design Best 100

** CLICK HERE to Read the Rest of the Article **

Ends Tonight: up to 10% off on Photography Gear at FotoErhardt Germany

If you use the checkout code “OKTOBERFEST” you save up to 10% on gear sold at the German store FotoErhardt (Click here).

This deals is valid on LOTS gear. Not only the few listed on the action page or their deal page!

GFX Deals in EUROPE

GFX DEALS in USA

X Series Deals in USA

My Experience with the Fujinon GF55mm f/1.7 – Crafted to Trigger GAS

On Saturday, Fujifilm had one of its Italian Roadshow gear presentation in the lovely town of Trento just 30 minutes car drive away from my home.

Much to my surprise, they already had the Fujifilm GFX100II and the Fujinon GF55mm f/1.7 R WR there for testing. And I could test it for about 30 minutes only.

Now, initially I wrote an article that contained both, my GFX100II and my GF55mmF1.7 first impressions.

But I decided to split it up in two parts for one reason: the launch of the Fujifilm GFX100II has overshadowed what I believe is a true gem of a lens: the Fujinon GF55mm f/1.7.

So much so, that I believe Fujifilm should have given this lens a separate launch date.

But that’s how it is.

And that’s why FujiRumors wants to bring the GFX system world into the right balance again by giving the wonderful Fujinon GF55mmF1.7 the space it deserves.

So, here are my first impressions without GFX100II distraction.

Fujinon GF55mmF1.7 R WR – Perfection Achieved

INSANE!

I shot everything at f/1.7.

The reason?

It was so sharp wide open, that I was scared to stop down and to hurt my eyes with even sharper images (if that is even possible).

The good thing?

If you need to take a rest from all that sharpness, then just look at the background of the image and enjoy a massive relaxation for your eyes thanks to a wonderful, dreamy-creamy and buttery-smooth bokeh.

And the autofocus?

Surprisingly fast autofocus for a lens without linear motor in it. I mean, I used it initially on my Fujifilm GFX100S, and my first reaction was to read on the lens front element if there is really not “LM” (linear motor) written on it. I was very positively surprised. Having had experience with the GF80mmF1.7, I can say the GF55mmF1.7 is a significant step up compared to it.

Sure, Linear Motor lenses might still be faster. But shooting with the GF55mmF1.7 won’t be a frustrating experience in terms of autofocus. Actually quite a pleasing one it was for me.

I have also made a tracking test using the Fujifilm GFX100II and GF55mmF1.7. I will share the results in the second part of the review where I talk about the Fujifilm GFX100II, because I need to talk about settings, test conditions to put the results in proper context. So watch out for that one coming soon.

Two problems!

  1. The depth of field is very shallow. Used on my GFX100S, I had images where the top of the eyelash was in focus and the eye pupil itself not (see sample below). If you are going to shoot it wide open it certainly will help to have the best autofocus possible. And the best autofocus possible you get is with the GFX100II.
  2. True story: after my third “wow” while I was testing it and reviewing the images, my wife said: “but you are not going to buy it, right?” So now we have a problem. A problem that hopefully a nice dinner in a fancy restaurant and a couple of flowers will be able to solve.

Overall Conclusion

Not the lightest lens on the world, but it is also not too big for an f/1.7 lens. Well balanced overall with my GFX100S.

At f/1.7 it is so sharp that, true story, my wife complaint when she saw the images because she could notice every single little imperfection of her skin.

They say Bokeh is subjective, but this one is objectively very good.

Fujifilm said during X Summit that they use the aspherical lens manufactured with ultra precision resulting in the reduction of axial chromatic aberration and onion ring effect. it is also their first GF lens with 11 aperture blades for near perfect circular aperture.

If you love the versatility of the 40mm-ish full frame equivalent focal length, then this is the one!

And look, I own the Fujinon GF50mm f/3.5 and love it for its fantastic portability. But versatility comes not only from size, but also from speed. And at f/1.7 the GF55mmF1.7 opens up other possibilities in terms of low light performance and subject separation that make it just more suitable and flexible for more use cases.

I can totally recommend this lens if all you want in your life is the humble need for optical perfection in your images :D.

That’s at least my impression after 30 minutes of use. I had no time to test chromatic aberration, focus breathing and what not. So if those are critically important things for you wait for further reviews. Although what I’ve read so far is that also chromatic aberration is well controlled and Fujifilm actually emphasised during launch at the X summit the “reduction of axial chromatic aberration” and “less color fringe“.

Samples

Down below I will share three samples. All taken at f/1.7 using the Fujifilm GFX100S.

  • Sample 1 + Crop = shows how impressively sharp the performance is at f/1.7
  • Sample 2 + Crop = shows how shallow the DOF is and how that can lead to slightly out of focus images
  • Sample 3 = enjoy the smooth bokeh background

Get Yours

And the Rest of the New Gear

RUMOR: Fujifilm to Launch a “Very Small Digital Camera” in September

A source has contacted us (thanks) and told us we are not yet done with announcements in September.

In fact, Fujifilm will launch a “very small digital camera” in September.

And yes, I’ve used the silhouette of this camera here for the image above. But I took it randomly because it’s the smallest digital Fujifilm camera I can think of.