Fantastic Black Friday Deals: Save Big on XF50mm f/1.0, GFX50R, X-T4, Capture One, Peak Design, DxO, SanDisk and Much More

Lots of fantastic Black Friday deals started now, including new official Fujifilm X and GFX deals. Down below you can see a curation of the best photography related deals.

Tempting: a sweet deal on the XF50mm f/1.0 and a massive rebate on the GFX50R.

Anyway, there are deals on tons of other products, so definitely make sure to check out the general Black Friday deal pages.

Black Friday Pages

USA

EUROPE

X Deals

GFX Deals

Software Deals

Other Lenses

Peak Design

Peak Design has just launched its biggest sale ever. The deal runs directly at Peak Design store and also at official retailers like BHphoto. If you are from Europe, you can also purchase directly from the Peak Design Store.

SanDisk

Atomos

Apple

Instax

Luminar Neo Deals

Godox & Lighting Deals

This Sport Photographer Tested the XF33mmF1.4, Changed One Autofocus Tracking Setting and Suddenly Got 90%+ Tack Sharp Images

Sport photographer Andrea Cimini sent me his video review about the brand new Fujinon XF33mm f/1.4 R LM WR. The review is in Italian, but I think I can do a better job than the automatic Google translation tool in bringing it to you in English. And yet, if you simply can’t tolerate my English skills, of course you can use the Google option instead ;)

Down below is the summary of the part where he talks about the autofocus tracking performance, as I think it contains an interesting tip.

Video Summary

** CLICK HERE to Read the Rest of the Article **

Capture One 21 (14.4.1) Released

Capture One 21 (14.4.1) has been released. It includes support for the Fujifilm X-T30 II, Windows 11 and more.

X-T30 II: BHphoto / AmazonUS / Adorama / Focuscamera / Moment

DxO has announced Beta support for Fujifilm cameras sporting an X-Trans sensor with the new DxO PhotoLab 5 and DxO FilmPack 6 (launch discount available).


DPRTV X Summit Reaction Video: Stacked APS-C sensor Dreams, GFX 50S II, X and GF Lens Roadmaps and More

Chris and Jordan from DRPreviewTV share their reactions to Fujifilm’s ‘X Summit 2021’ announcements: a new GFX 50S II medium format camera, new X-T30 II, new X-mount and GF-mount lenses, and a teaser for a new stacked APS-C sensor!

Here is a summary:

** CLICK HERE to Read the Rest of the Article **

The Perfect Exposure

Exposing and Editing RAW Files the Right Way

The path to technically optimal images leads through two stages: the best possible RAW exposure and competent post-processing. That’s why my Fuji X Secrets RAW workshops deal with both aspects equally.

by Rico Pfirstinger

Note: This is the English version of my German blog entry on Fuji X Secrets. Click here to read the original article in German.

From time to time, participants submit images to my RAW workshops that have been exposed incorrectly. Usually, this is because they want to compensate for their exposure error by processing the RAW image and “salvage” it somehow. This is based on a misunderstanding: RAW processing is not primarily intended as a rescue expedition to improve the technical (and sometimes also creative) mishaps of photos that have turned out badly. Although this may well be possible in individual cases, our goal should be to deliver RAW files that are as technically well exposed as possible. Then we can process them with all the skill at our disposal to make the most out of them.

Garbage In, Garbage Out

The quality of the captured RAW data determines what you can achieve with them in the RAW converter. A simple rule applies: The more light the camera can capture in a shot, the technically superior the image will be. So, do you overexpose vigorously? Of course not! A shot with blown-out highlights that cannot be recovered in the RAW converter is not attractive.

The principle of letting as much light hit the sensor as possible is thus limited by the fact that image-critical highlights in the scene should not be destroyed by the exposure. The photographer decides what is image-critical, not the camera. For a technically pristine image, it is always better to control the camera – rather than being controlled by it.

The Correct Exposure

To set the optimal exposure for a scene, we need some help. Fujifilm’s mirrorless X and GFX Series cameras have several things going for them in this respect:

  • The live view usually (not always!) displays a WYSIWYG preview of the JPEG shot – and thus also serves as an exposure preview.
  • Respectively, the RGB histogram shows the brightness distribution of the JPEG for each individual color channel.
  • A blinking overexposure warning indicates overexposed (blown-out) areas in the live view.
  • Spot metering allows pinpoint brightness measurements for isolated areas in manual exposure mode (M).

Since the live view, the histogram and the blinking overexposure alerts always refer to the JPEG to be generated by the camera (and not to the RAW data), they are based on the JPEG settings that apply at the time. So, it does make a difference which film simulation, contrast or white balance setting is currently in effect. This allows us to specifically find in-camera JPEG settings that are closest to the potential of the RAW data – let’s call them “JPEG settings for RAW shooters”.

Live view, histogram and overexposure warnings depend on the currently selected JPEG settings of the camera. The image above shows the factory settings of an X-H1, the one below our custom “JPEG settings for RAW shooters”. For the live view and the histogram to correspond as closely as possible to the exposure of the RAW file, I recommend low-contrast JPEG settings with reduced color saturation. 

** CLICK HERE to Read the Rest of the Article **

LAST DAY for Some X Deals, Luminar AI Savings and Nitecore Giveaway

This is the last day for some X series deals. You can find all details below.

There is currently a 40% rebate on Luminar AI ending July 26.

These are also the last hours to win Nitcore products by joining the giveaway down below or at this page. You can win:

Fujifilm X/GFX Deals

GFX Gear

X Gear

Coupon Code Deals

a Rafflecopter giveaway

Voigtländer Nokton 35mmF1.2: Electronic Contacts, Full Specs, Press Release and Official Sneak Peek

We’ve shared hands on images of the new Voigtländer Nokton 35mm f/1.2 for Fujifilm X mount earlier today.

Now we spotted an official teaser to this lens at the Voigtländer website. It’s in German, so I’ll share first the google translated version and then the original one in German.

Also, a Polish distributor has shared the full specs and press release, so we share that one too here on FujiRumors (google translated via optyczne).

Also in German you can find the full press release at photoscala (images below).

PRESS RELEASE and SPECS (translated)

** CLICK HERE to Read the Rest of the Article **

BHphoto Celebrates July 4th with 1,000+ Deals and We Selected a Few for You

BHphoto has now officially launched their 4th of July deals, with more than 1,000 items on offer that you can check out here.

They include all current official X/GFX deals, but also some third party Fujifilm X lenses, Instax cameras and of course tons of accessories, bags and much more.

Down below a few selected deals for you.

Camera Bags

Third Party X lenses

GFX Accessories

SD Cards & Memory Storage Deals

Apple Products

Instax World

GFX Gear

X Gear

B&H MEGA DEAL ZONE with Big Savings on Mitakon 35mmF0.95, Kipon 40mmF0.85 and Much More

If the official Fujifilm deals are not enough (save up to $2,000), now you get more deals thanks to the BHphoto Mega Deal Zone.

Down below a few selected Fujifilm related deals, but there are many more deals, so definitely give them a look here.

Fujifilm X Mount Lenses

Bags & Accessories

Official Fujifilm Deals

GFX Gear

X Gear