Fujifilm has officially announced the next Fujifilm X Summit for September 12, which is old news for FujiRumors readers because thanks to our sources we told you the date already in early July here.
Fujifilm has announced the financial results for the first quarter of the fiscal year 2023 (April to June).
Good news for Instax (as to expect) and for the 5th generation X series gear.
Revenue from digital cameras increased significantly, mainly due to solid sales of X-H2, X-H2S and X-T5, which were released in FY2022.
We will continue to offer attractive products by achieving overwhelmingly high image quality with the large format in the GFX series and the best balance between image quality and size in the X series
image courtesy “imaging-resource” – We use this image because the article at PetaPixel was done by Dave Etchells, who previously worked for imaging-resource – check it out here
Manager Interview
David Etchells, formerly at Imaging Resource, and always highly respected for his deep technical knowledge, has now shared his talk with Fujifilm managers at the CP+ earlier this year.
As usual, David knows how to dig deep into technical details and make the right questions.
Here on FujiRumors we will provide just a short summary in bullet points for those of you who are in a hurry and want to give it a quick glance. But for the full talk you have to check out the very interesting article at petapixel.
Deep-learning based AF tracking system
it’s an enormous task to develop it. Tens of thousands of photos of an intended subject must be manually processed by humans
Fujifilm has to constantly add new elements to the training database to improve AF tracking
X-H2S firmware 3.0 improved mainly
– AF tracking with fast moving subjects
– increased the AF frequency during continuous shooting by making the algorithm more efficient and processing faster (double the AF processing speed of previous firmware)
they talk how certain AF improvements might come to X-T5 and X-H2 at some point – which then happened on May 24
Fujifilm might be the first manufacturer, who, with their latest firmware, now tightly couples AI subject recognition with conventional phase-detect-based AF tracking. David says that this is significant because AI subject recognition and conventional AF tracking are two fundamentally different processes. Getting the two to work together in close coordination is a big breakthrough.
I have received a message via the revived anonymous contact form by FujiRumors Boris, pointing me out towards an issue with the focus peaking on the Fujifilm X-T5.
Here is the issue:
When you use manual focus and a manual lens on other Fuji cameras and have some kind of focus help like peaking activated, it will show you the highlighted areas but once you half press the shutter, the focus help goes away and you see the pure image, which is very helpful for composition.
On the X-T5 that sadly doesn’t happen anymore and focus peaking stays on screen all the time and you can’t view your actual image. In some situations that doesn’t make a big difference, but when you for example take a photo in the forest or in busy environments, the entire screen is yellow, or red etc. and you basically have no idea what you are shooting.
And you also can‘t put focus peaking on a function button to quickly turn it off. In other words, manual focusing on the XT-5 became very unpractical for no reason.
I don’t know if that’s like this for all 5th generation Fujifilm cameras (X-H2, X-H2S, X-S20 and X-T5). Please let us know in the comments.
My take?
Well, having focus peaking ON all the time, even when the shutter button is half pressed, could actually make sense for example in macro when an insect for example is slightly moving and you want to make a quick adjustment before fully pressing the button. Or when you shoot handheld macro and you want to have the possibility to make quick micro-adjustment at any time, even with the shutter button half pressed.
However, I can also understand if you want to get the focus assistance out of the way once you half press the button to have a clean view over your composition (for example in landscape photography on a tripod).
The solution is simple: Fujifilm should give us the option to pick whatever solution we prefer.
And just for curiosity, a little survey where you can tell us which solution you prefer.
We told you yesterday that you should not expect the Fujifilm X100V replacement to come in 2023, hence it is not one of the two registered Fujifilm cameras (FF230001and FF230002).
Today we confirm it and we have received permission from sources to tell you this:
The Fujifilm X100V replacement will be announced in early 2024!
But we also know one more thing. Fujifilm two registrations filed so far: the Fujifilm FF230001 and FF230002.
Now, assuming that one of the two will be the Fujifilm GFX100 replacement, this leaves all possible options open for the second one.
Well, not really all options. I mean, I simply can’t see a Fujifilm X-H3 or Fujifilm X-H3s coming in September, as those cameras are hardly 1 year old (or less). And also not the Fujifilm X-T6 or Fujifilm X-S30.
But other than that, we can hope for:
a Fujifilm X-T5s with 26MP stacked sensor of X-H2S
a Fujifilm X-Pro4 maybe with some curious solutions as many hope for example a monochrome sensor
a Fujifilm X-E5 which is not a dead line according to Fujifilm managers
the long awaited Fujifilm X-T40
the much wished Fujifilm X80 or Fujifilm XF20
the revival of Fuji’s entry level cameras with the Fujifilm X-T300, Fujifilm X-A8, Fujifilm X-A30 or Fujifilm X-M2
less likely in my opinion the Fujifilm GFX100S successor, Fujifilm GFX50R successor or Fujifilm GFX50SII successor, as I can’t see Fuji launching two GFX cameras on the same day (they never did that in the past, but never say never)
And in fact, I asked you to vote on which camera you’d like to get on September 12 and you can see the results here.
X100V successor is NOT possible
At this point you’ve noticed something: there is no Fujifilm X100V successor (X200, X100VI, X100 whatever it will be called) in the list.
Why?
Well, because despite being one of your top wished cameras (second only to another camera), and despite fake rumors already being shared about the X100V to come on September 12, I can now tell you with 110% certainty that there will not be any Fujifilm X100V replacement coming in 2023.
Trust me on this guys. No X100V successor in 2023.
I guess Fujifilm has no hurry at all to come out with a successor, given the fact, explained by Fujifilm managers, that if the world would stop to order X100V today, it would still take them 3 months to be able to ship all X100V orders placed until yesterday.
Seen from this perspective, the biggest problem of the Fujifilm X100VI (or whatever) is the terrific success of the X100V.
Feeling Lucky?
“I feel lucky and will click the links to see if the X100V is in stock” :)
So, I am going to share the date with you today, but I can’t 100% exclude that there will be changes. And if there will be, I will let you know.
With that said, here is the date.
According to our trusted sources, the next Fujifilm X Summit will take place on September 12.
Yes, that’s still quite far away. And yes, that makes it even more “risky” for me to share, as there is lots of time until that date and changes can happen anytime.
But if I share the date anyway with you, it means that I have good reasons to be confident about this date. A confidence that is given to me by our trusted sources.
Déjà vu Anyone?
Some of you guys might have some Déjà vu now and remember that date from somewhere.
Well, I actually have reported about that date a while back here, when thanks to our reader, who digged in the depths of the registration, we spotted the registrations for two new cameras, the FF220002 on May 26 and the FF230001 on September 12.
In that article I warned you though that usually registrations don’t actually fit with the real announcement date. I’ve checked back and here are some examples:
X-S20: registrations says May 26 / reality May 24
GFX100S: registrations says January 29 / reality January 27
X-T200: registrations says January 24 / reality January 23
And in 90% of the cases registrations don’t even give any date at all (or even become public only AFTER the camera has already been announced, as it was the case of the X-E4 registration).
But this time around the registration could well fit the real announcement date according to our sources.
Don’t Miss Out on the Fun
Don’t miss out on the fun ahead of the X Summit, with LOTS (!!!) of rumors to come (I promise ;)) only here on FujiRumors and, if you want, also on my YouTube channel, where not only you will get all the rumors, but often also some travel tips as I will show you around one of the most beautiful places the world has to offer.
Because new gear is nice and good. But investing in experiences and travels is just as gratifying if not more. And it’s one of the best ways to make good use of our awesome gear.
And here are the June Youtube videos ranked by popularity. The 2nd and 4th video are from the Dolomites… they might be worth to watch just for the scenery ;).
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