Fujifilm Q3 FY2023 Financial Results: Professional Imaging Revenue Up 18.4% YoY

Fujifilm has released the financial reports for Q3 2023 (the fiscal year in Japan ends March 31).

They mention the great sales of Fujifilm X-S20, X-H2, X-H2S and X-T5, as well as strong sales of Fujifilm GFX100II.

  • Revenue increased by 13.8% year-over-year to ¥368.6 billion and operating income rose by 41.7% year-over-year to ¥88.9 billion, due to brisk sales of instant photo systems and digital cameras
  • Revenue rose due to strong sales of X-S20 launched in June 2023 and GFX100 II launched in September 2023, in addition to brisk sales of X-H2, X-H2S and X-T5 released in the previous fiscal year

Nice to see the professional imaging division growing, but I always wonder how strong it could have grown if only they would have been able to ship all the gear that was mostly so hard to find in stock.

Full report here.

Fujifilm X100VI to Cost €1,799 (and $1,599?)

I have been asked about the Fujifilm X100VI price in Euro.

Well, according to our trusted sources, it will be €1,799.

And one more thing regarding the price in US Dollar.

I told you recently that according to a new source it would be of $1,599 (hence $200 more than X100V). I also asked you to take it with a grain of salt for now until I can confirm it by trusted source.

Now, given that the price in Euro will be €1,799, the US price of $1,599 is definitely realistic.

As a reference:

  • X-T5 costs $1,699 in USA and €1,999 in Europe
  • X-H2 costs $1,999 in USA and €2,249 in Europe

So there is this 250/300 difference between the USD and EURO price. And if confirmed, there would be a 200 difference also between the US/EURO price of the X100VI.

But an anonymous source (who decided to use a nickname – THANKS), gave us a different price in USD. I am now checking that information (and also the rest you’ve sent me, thanks a lot), and will share an update here on FujiRumors. And if I can’t check the price in a reasonable time with my trusted sources, I will share the one given to me by the anonymous source anyway.

It’s just, usually when I need to correct a potentially wrong rumor, I want to to be sure the correction is 100% the final word on that particular rumor. That’s why I take a bit of time to try to get it confirmed by trusted sources.

It could also be that both sources are accurate, just one source got a more updated information than the other.

Fujifilm really loves to change its mind on the pricing a couple of times before they release the gear. And actually it also happened that Fujifilm made rapid changes shortly after announcement, as for example with the Fujifilm X70, which was launched for $799, and just a few days after launch, while still on pre-order, Fujifilm lowered the retail price to $699 as you can see here.

Anyway… I will try to figure out which is the most up to date information.

This is the Sensor of the Fujifilm X100VI

Back in April 2023, I made a list of which sensor I’d like in which future Fujifilm camera.

And I am happy to hear from trusted and new sources (THANKS!!!), that Fujifilm fulfilled my wish in terms of sensor for the Fujifilm X100VI.

So which one is it?

Well, according to trusted as well as new sources, Fujifilm will put the lovely 40MP X-Trans V sensor into the Fujifilm X100VI.

The additional resolution will allow you to crop in more into the files, which can be useful at times and just a bit more of flexibility to the fixed lens concept of the X100.

Of course provided that the lens is actually capable of resolving all those 40MP, which I have no doubts about, because it is a fairly new lens (refreshed with the X100V) and because I doubt Fujifilm would have used the 40MP sensor on the Fujifilm X100VI, if the lens would not have been capable to take advantage of it.

And since the lens on the X100VI is the same of the X100V, you’ll also be able to use the Fujifilm WCL-X100 and TCL-X100 conversion lenses on the Fujifilm X100VI.

So, more crop capability plus conversion lenses give a little bit extra flexibility to the Fujifilm X100VI.

And also the dynamic range will profit from the new 40MP sensor a bit.

Fujifilm Firmware Updates for Several Cameras (X-T5 included), XF16-55, FT-XH and Promises More Firmware Love to Come in 2024

Fujifilm has released firmware updates for Fujifilm X-T5, X-T4, X-T3, X-H2, X-H2S, X-S20, X-S10 and XF16-55mmF2.8 as well as the Fujifilm FT-XH File transmitter grip.

It’s mainly (but not only) a video centric update and more lenses will get the same update in February (XF16-80mmF4 and XF18-120mmF4).

Moreover, in their recent official X Summit announcement, Fujifilm said they are “currently considering further enhancements“, which I hope will translate also on firmware love for those, who mainly use Fujifilm cameras for stills.

Firmware Details & Download Links

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Fujifilm X Summit Officially Announced for February 20

Fujifilm has officially announced the Fujifilm X Summit for February 20 at 5:30AM (GMT).

This is old news for FujiRumors readers, as thanks to our sources we gave you the date already last year (from yet another beautiful spot in the Dolomites btw).

In the video Fujifilm says this:

  • INTRO
    since GFX100 II was launched they see many professionals using this camera for stills and video
  • Fujifilm will continue to develop attractive cameras and lenses to help creators to express their vision
  • 90th Fujifilm anniversary
  • Fujifilm announces partnership with World Press Photo Foundation: workshops, seminars and exhibitions planed
  • FIRMWARE UPDATES:
  • smooth aperture operation during zooming, optimised for video shooting
    – 1 lens (XF16-55mmF2.8) and 7 cameras (X-H2, X-H2S, X-T5, X-T4, X-T3, X-S20, X-S10)
    – 2 lenses to get the update in firmware (XF16-80mm, XF18-120mm)
    peripheral luminance flickering and exposure fluctuation are suppressed
  • improved function of FT-XH file transmitter grip (shows 4 different split screens taken by 4 different cameras simultaneously on smartphone or tablet) and you can select clean image without any other information on display (already available in GFX100II and now also on X-H2 and X-H2S).
  • X-H2 and X-H2S can sync with ATOMOS AirGlue Accessory “UltraSync Blue“. Sync timecode up to maximum 6 different X-H2 and X-H2S cameras
  • Fujifilm is currently considering further enhancements
  • GFX Challenge Grand Program 2023 update
  • 15 winners have been selected
  • X SUMMIT
  • First X Summit of 2024 will be in Toyko on February 20
  • Fujifilm will participate to CP+

We asked you what’s on top of your wishlist for February 20 and you answered here.

The X Summit will be live streamed here on FujiRumors, where you’ll also get the live summary of the event plus a non stop live blog.

Just follow FujiRumors, and you won’t miss anything.

Resumption of Orders for FUJIFILM X-T5 Silver Body and XF18-55mm kit, but X-S20 Orders Still Suspended in Japan

Good news for fellow X shooters from Japan.

After months in which the Fujifilm X-T5 was not available for order, finally Fujifilm opened up orders again. This time for the Fujifilm X-T5 in silver and the Fujifilm X-T5 with the XF18-55 kit lens. The black X-T5 body orders resumed a few weeks ago.

The bad news: Orders for Fujifilm X-S20 are still suspended.

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Vote Your Top (Realistic) Fujifilm Kaizen Firmware Wish

Kaizen Dreams

Time to launch our first survey of 2024.

And I thought we make it Kaizen firmware poll.

Now, I am well aware that in terms of firmware requests there could be endless possibilities. So guys, feel free to unleash your firmware wishes in the comments.

But for the purpose of this article I decided to keep the survey as small and “realistic” as possible.

This means I will include in the survey only features that Fujifilm has already implemented on some of their 5th generation cameras, but not all of them.

We are talking of the fully automatic subject detection mode present in this little and lovely Fujifilm camera and a couple of features present only on Fuji’s most high end camera.

It’s a total of seven features that hopefully will find its way also on the Fujifilm X-T5, Fujifilm X-H2 and Fujifilm X-H2S.

NOTE 1: I think all features above are pretty clear. Maybe only “custom focus zones” could create some confusion, so here is an extract of the GFX100II owners manual (vs X-T5), so you know what is meant.

NOTE 2: I have no rumors about future Fujifilm firmware updates (sadly).

NOTE 3: I think that articles like this one can help to push Fujifilm to release more firmware updates if….

  • many of you vote the survey
  • many of you comment down below

So, vote and comment as much as you can :).

I picked my top wish already and it’s this one!

I would like to get via firmware update (max. 2 selections)

View Results

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Fujifilm X Summit February 20 :: Fujifilm GFX25 Rumors :: Fujifilm X-T6 Talks :: My Biggest Fujifilm 2023 Disappointment and More – Top 10 December Articles

Here are the most read articles for December.

  1. What to Expect from Fujifilm in 2024 (and What Probably Not)
  2. Fujifilm 2024: A Look Ahead Between Rumors and Speculations (X-Pro4, X100R, X-E5, X-T40, New XF Lenses, GFX Future)
  3. Fujifilm GFX25: High-Speed 25.44MP, 12fps, Oversampled DCI 4K/60p (no Crop) and the Return of a Wrong Rumor
  4. Fujifilm X-T6 in 2024? Let’s Talk about it!
  5. I was WRONG about Fujifilm X100V Successor – RUMOR CORRECTION
  6. These are the 17 New Autofocus Lenses we Got for Fujifilm X in 2023
  7. Capture One offers FREE Fujifilm RAW Converter for Fujifilm Users
  8. LEAKED: This is the Date of the Next Fujifilm X Summit
  9. My Biggest Fujifilm Disappointment of 2023
  10. Best Selling (Fujifilm related) Gear 2023

Runner Up

Honorable Mentions

100% Rumors Only at our YouTube Channel

Fujifilm X-T6 in 2024? Let’s Talk about it!

After I have shared my Fujifilm 2024 – What’s Coming article, lots of you dropped me comments and emails, indicating that there should be also a Fujifilm X-T6 in 2024.

The reason why so many of you believe 2024 will be the year of Fujifilm X-T6, is because the X-T line got refreshed every two years:

  • 2014 = X-T1
  • 2016 = X-T2
  • 2018 = X-T3
  • 2020 = X-T4
  • 2022 = X-T5
  • 2024 = X-T6?

So an X-T6 has to come in 2024, right?

Well, it could be.

I have no rumors telling me it won’t come in 2024. So it’s possible.

But the list above does not really tell the whole story.

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What to Expect from Fujifilm in 2024 (and What Probably Not)

Fujifilm 2024

In November we have shared quite some rumors (as you can see here). And not only that! In our previous 2024 outlook, we forgot to add gear that Fujifilm has already pre-announced to come in 2024 as well as give you a look into rumored third party AF lenses.

That’s why we need to update our view into the Fujifilm year 2024.

All the X/GFX rumors come from our sources, whereas the speculations are often based on hints and comments that managers gave in interviews.

Remember, Fujifilm will launch 3 or more cameras in the first months of 2024. This means there are still more cameras we have to (and we will) leak here on FujiRumors.

X/GFX GEAR COMING FOR SURE

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