Fujifilm GFX100S II Coming First Months of 2024: Speculating about Differences to GFX100 II

Fujifilm GFX100SII
Speculated Specs and Questions

We recently told you that the Fujifilm GFX100S II will come in the first months 2024.

So the question now is: what could be the differences or similarities between the Fujifilm GFX100S II and the Fujifilm GFX100 II?

To be clear: these are just speculations, not rumors.

  • lower price than GFX100II
  • lower EVF resolution
  • still no battery grip option
  • lower bursts rates than GFX100II
  • smaller body
  • a bit inferior video specs (due to smaller body and not optimal heat dissipation)
  • no full size HDMI and Ethernet port

I think the list above makes a whole lot of sense. But now it gets tougher and the question are:

  • will the GFX100 II have the new optimized 100MP sensor (improved readout circuits, microlenses etc) or will it use the older non-optimized 100MP sensor to keep price as low as possible?
  • will it have only SD-card slots or also a CFexpress card slot?
  • will it offer Frame.io integration in camera body or not?

And last but not least (and maybe most importantly):

  • will the GFX100S II still have the PSAM layout or will retro dials return on GFX with the GFX100S II?

These are just some of my personal non-rumor based speculations and questions. Feel free to add yours in the comments below.

As usual, all the answers will follow on FujiRumors.com.

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Fujifilm GFX100S MEGA-DISCOUNT Extended

Fujifilm has decided to extend its insane deal on the Fujifilm GFX100S until December 31.

FujiRumors told you from one of the most beautiful lakes in the Dolomites, that the Fujifilm GFX100SII is coming.

But in that video I also told you that, as an owner of GFX100S myself, for that price, with that discount, the GFX100S is still an excellent pick, even if the successor is coming.

GFX Deals

X Series Deals

X Cameras

X Lenses

Fujifilm UK New Crazy Rebates on X-H2S (-£1,000), X-H2 (-£600), X-T5 (-£200), GFX100S (-£1,700)

Fujifilm UK has increased the offer on some of their current deals and you can now get some gear at an even deeper discount (end December 1st).

It is not listed under the official deals, but I notice some UK retailers are also offering the Fujifilm X-S20 with a £100 discount

List of Fujifilm USA + EU Deals
** updated Nov.23 **

** CLICK HERE to Read the Rest of the Article **

Internal Fujifilm GFX100II Slide Claims 97% Eye AF Accuracy with GF55mmF1.7 in Studio Use

One of the questions is how accurate the Fujifilm GFX100II eye autofocus is.

A kind source decided to answer this question, and passed me an internal Fujifilm slide about the Fujifilm GFX100II, which shows that, for portraits and coupled with the Fujinon GF55mm f/1.7, Fujifilm has calculated a 97% autofocus accuracy.

This is of course for portraits. We are not talking about the accuracy when tracking any athlete running at full speed or something like that.

But I guess the most realistic scenario for the combination GFX100II and GF55mmF1.7 is anyway portraits or not really fast moving subjects (people at a wedding etc).

New GF Lenses

GFX Deals

Fujifilm USA goes CRAZY: Save $1,600 on GFX100S, Additional X-H2 and X-H2S Savings and More

Fujifilm USA just went totally crazy.

Until November 27 they offer terrific deals, especially on the Fujifilm GFX100S.

You now save $1,600 on the GFX100S! Being an ultra happy GFX100S owner, I’d recommend the camera even at its regular price. Now at this one I can call it a steal.

NEW DEALS – End Nov. 27

FULL LIST OF DEALS (X and GFX Lenses Included)

** CLICK HERE to Read the Rest of the Article **

Big Fujifilm Winter Deals in Europe: Save BIG on X-T5, X-H2/S, XF150-600, XF50mmF1.0, GFX Gear and More

Fujifilm has launched big new X/GFX deals in Europe.

As for UK, WexPhotoVideo has a dedicated deal page for Fujifilm products here.

If you buy at AmazonDE or AmazonIT, then make sure the gear is also shipped and sold by Amazon to qualify for the cashback.

X Deals

GFX Deals

Fujifilm CEO Says Cameras Sell Well (if they Are Made), Increased R&D for More New Products and BLACK FRIDAY Sales Opportunity

Recently we shared the second quarter financial results of Fujifilm (in Japan the fiscal year starts in April and ends in March)

The numbers were actually good:

Imaging achievements. The sales of instant photo systems and digital cameras were strong, with revenue up 19.5% YoY to JPY219.2 billion and operating income up 85.5% to JPY49.4 billion.

But despite that, the growth was not as strong as Fujifilm hoped for.

Hence, in a Q&A session discussing the financial results, the Fujifilm CEO (Mr. Goto) and the Vice President (Mr. Higuchi) were asked about the reasons for that.

Shibano [Q]: I would like to ask President Goto about Imaging. Since President Goto took office, I believe you have often expressed your strong belief in the potentials of Imaging. In fact, the strong performance of H1 of the fiscal year indicates this, but the operating income for H1 was JPY49.4 billion, and even though Q4 is usually weak, there is Q3, so H2 of the fiscal year, which includes the sales season, is expected to see a 387% decrease, or even a 17% decrease YoY, which is a little questionable. I would like to ask again if there is any specific reason for such a decline, worse than the previous year, in H2. This is the point what I would like to reconfirm.

Higuchi [A]: Regarding H2 of last year, we closed our U.S. plant in H2 of last year, and there was a one-time profit. One reason is that we don’t have it in this term. Another is that we have increased development costs for new products in H2 in order to continue to introduce new products without interruption, and we have also increased marketing expenses and marketing investment.

Goto [A]: I will continue with my answer. Now, we are looking at Black Friday toward December, the biggest sales season in the U.S. at the end of November, and the purchasing situation, or rather the movement, is on par with the previous year, but the voice from the person in charge is that inflation in the U.S. is high. We have heard that it is not clear whether it will be as good as the previous year. However, in fact, given the tight demand for INSTAX film and the fact that cameras are selling well if they are made, I believe that there is room for a bounce upward, although we are taking a firm stance now. Is that all right?

Good thing first: one reason why the profit was not as strong as hoped, was that Fujifilm has allocated lots of resources to increase development and marketing expenses in order to assure “to continue to introduce new products without interruption“.

Of course the managers talk about R&D money for Instax as well as digital cameras. But it’s great to hear that overall they keep investing more money to push development.

Also worth to note is the comment of Fujifilm CEO Mr. Goto, who says that “cameras are selling well if they are made“. And this is probably Fujifilm’s biggest issue so far, with lots of cameras out of stock and in many cases even a complete suspension of camera sales in certain countries until who knows when.

The CEO says the hope is to “bounce back” thanks to Black Friday sales, although inflation is still high and it is not sure if the holiday season will run as good as last year.

And in this regard, here are the current deals you find on X/GFX gear that should help Fujifilm to show up with better figures by the end of the fiscal year.

GFX Gear

X Cameras

X Lenses

Fujifilm Q&A here

RAW File Converter EX3.0 adds Fujifilm GFX100II Support

RAW File Converter EX3.0 adds Fujifilm GFX100II support.

RAW FILE CONVERTER EX 3.0 powered by SILKYPIX Ver.8.1.14.0 – download here
The software update Ver.8.1.14.0 incorporates the following issue:

  1. Applicable models for the “RAW FILE CONVERTER EX 3.0 powered by SILKYPIX” are added.
    Applicable Model : FUJIFILM GFX100 II

Latest GFX Gear

GFX Deals

Fujifilm GFX100 II Engineers and The Truth About the “New” Sensor and “Up to Twice” Readout Speed

Fujifilm GFX100II

Over the past few weeks, many have contacted me asking why I don’t talk about the reports that claim:

  • the Fujifilm GFX100 II sensor is not new
  • the Fujifilm GFX100 II does not read out at twice the speed and faster readout speed is achieved only with software tricks, meaning dropping down at 12 bit when in 8 fps mode

The answer is simple:

When Fujifilm published their first Fujifilm GFX100II development story episodes, they said they would talk about the GFX100II sensor in future episodes.

This is why I decided to wait, hear Fujifilm’s position, and then write an article that is as comprehensive and complete as possible.

And I am happy I waited, because in the 5th X Lab episode dedicated to the GFX100II, we get some helpful insights in the inner workings of the sensor (full episode with summary below)..

But before we dive into it, let me express my admiration for Jim Kasson’s brilliant work in analyzing the inner workings of the GFX100II and to Petapixel for bringing his findings to the attention of the larger public.

I decided to wait for more details coming from Fujifilm before reporting about it, but maybe they would not have disclosed those in such detail, if Jim would not have done his great work, and Petapixel made a huge buzz out of it.

The Truth in a Nutshell

** CLICK HERE to Read the Rest of the Article **

Some Fujifilm X/GFX Gear is Now as Cheap as Ever

Fujifilm has currently a huge black Friday sale running in USA.

You can check out the full list of deals at B&H here.

Probably on their lowest price ever the XF50mmF1.0, the XF150-600mm, as well as substantial rebates on other gear.

Record rebate also for the Fujifilm GFX100S.

X Cameras

X Lenses

GFX Gear

GFX Deals in EUROPE – end Nov. 13