Fujifilm X-T6 Coming in September: Listed by Fujifilm Shop Vietnam — But the Listed Specs Are Concerning

We know the Fujifilm X-T6 is coming in Septmber 2026.

And apparently also the Fujifilm Shop by X Camera in Vietnam is getting ready for it, since they have already a dedicated page up here.

The shop writes: “The product has not been officially launched, the information is for reference only“.

So what is there “reference” they give us?

Well, a 40MP X-Trans VI sensor (which can make sense), an X Processor 6 (which makes sense) and they say it will feature a fully articulating LCD screen, since that’s a “superior design” over the 3-way tilt screen of the Fujifilm X-T5.

Now, attentive followers might have noticed some shots of me making wise use of the fully articulating screen of the X-T4, so much so that some wondered if now I have become a selfie screen lover.

But rest assured: the 3 way screen is all I want. Yes, there might be rare occasions in which the selfie screen turned out to be handy. But for 1 shot I found a good use for it, there were other 999 shots I just did not like it.

If the Fujifilm Shop Vietnam is right with their “reference“, and the X-T6 will come with a fully articulating screen, then this would either mean that:

  • Fujifilm has bend to the will of influencers who make a living out of filming themselves
  • the Fujifilm X-H line has been canceled and the X-T* line has to go back being the flagship

Now, we explained how the Fujifilm X-H line actually saved the Fujifilm X-T5. In short: after the shock of the horrible X-H sales, Fujifilm paused the X-H line and the X-T line had to become the new flagship, with all the problems that come with it: a bigger body, heavier and a fully articulating screen. All features that are not part of the original X-T DNA. Luckily the X-H2 came along, took over the flagship role again and the X-T5 could go back being what it was always meant to be: a wonderful camera mainly for stills photographers.

A guy on YouTube explained it perfectly in the video below ;).

So guys, I will make it now a top priority to try to find out which type of screen the Fujifilm X-T6 will use. If I have any update, I’ll share it here on FujiRumors. So definitely stay tuned.

X-T6 Specs as ber Fujifilm Shopt Vietnam

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This Is the Fujifilm Gear That Dominated Sales in 2025

→ click here to find out top camera, top XF lens and top third party AF lens

There have been many announcements in 2025 and you already voted your most loved and hated gear here.

But one thing is to vote with a push of a button, the other thing is to “vote” using our hard earned money.

For example: did you know that you voted the Fujifilm X half as by far the most hated camera of 2025, but in 2025 it was the 4rd best selling camera on FujiRumors?

So let’s take a look at what the best selling gear in 2025 was.

NOTE: the data is based on FujiRumors affiliate sales at BHphoto.

Top 20 Best Selling Gear in 2025

Conclusions:

The massive success of the Fujifilm X-E5 also pushed the XF23mmF2.8 to the top of the ranking.

We also see a nice “revival” for the XF27mmF2.8 thanks to the X-E5. Remember, the X-E5 was initially available as body-only, so many people didn’t want to wait for the XF23mmF2.8 kit to finally drop and went for the XF27mm pancake instead to get an ultra-compact combo right away.

The X100VI is still selling very strong, even though it is still mostly out of stock in the USA.

In a year that wasn’t really full of joy for the GFX system, the Fujifilm GFX100RF is the only GFX gear to make the ranking, but it did so quite impressively.

Finally, while Viltrox has been the king of third-party autofocus lenses for Fujifilm in the last few years, Sigma is back this year. They claimed the top spot again thanks to the very popular Sigma 17-40mm f/1.8.

Everything Fujifilm Related Announced in 2025 – Except Manual Focus Lenses

Last Week of Fujifilm X and GFX Deals

The official Fujifilm X and GFX deals will end January 18. The only deal that will last until March 1 is the $200 rebate on X half.

Also, some of the unofficial Fujifilm deals at BHphoto have now expired (no more rebate on the XF90/2), but others are still running.

It is also unclear for how long Adorama will offer a free Fujifilm X half with X-T5 kit purchase.

Unofficial XF Lens Deals – unknown ending date – some expired already

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

Official GFX Gear Deals – end January 18

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Fujifilm X half White Edition Launched

The Fujifilm X half has now been launched also in white color overseas. Below you can see the images.

Remember: Adorama decided to offer a free Fujifilm X half to anyone purchasing the Fujifilm X-T5 with XF16-80mm. Of course that’s on top of the $100 rebate there is on the X-T5 kit.

It’s unclear when/if this version will come also other countries.

Image Gallery

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Rumors, Colors and a Bit of Irony – The Best of 2025

Here are the top read articles of 2025:

  1. BREAKING: First Leaked Image of the Fujifilm X-E5 — The Most Beautiful X-E Camera Ever Made!
  2. LEAKED: Fujifilm X-E5 Full Specs and Price
  3. About Those Fujifilm X-T6, X-H3S, X-Pro4 “Rumors” and the Truth Behind Them
  4. New Firmware Updates for Fujifilm X-T5, X100VI, X-T50, X-S20, X-M5, GFX100RF and X Half
  5. BREAKING: Fujifilm X-T6 — It’s Time to Tell You When It’s Coming
  6. Fujifilm Gear Coming 2025 – Updated List and What’s Missing!
  7. BREAKING: Fujifilm X-E5 Coming in Summer, But Maybe Don’t Sell Your X-E3 or X-E4 Just Yet
  8. Meet the Fujifilm X-Half – Fujifilm’s Upcoming Digital Half Frame Camera
  9. Fujifilm GFX100RF: Full Press Release and Image Leaked
  10. Fujifilm X-Pro4 Delayed by High Expectations – Fujifilm Wants It to Be More Than Just an Upgrade

As usual, the rumors dominate the top of the ranking.  If we factor them out, here is the rumor-free ranking:

  1. New Firmware Updates for Fujifilm X-T5, X100VI, X-T50, X-S20, X-M5, GFX100RF and X Half
  2. This Recipe is Taking the Fujifilm Community by Storm – Classic Cuban Neg
  3. The Hidden Advantage Nobody Talks About – FUJIFILM 26MP vs 40MP
  4. A Forgotten Fujifilm Camera Shines on Netflix — and Teaches a Hard Lesson
  5. Fujifilm GFX100RF Fragment Edition Announced
  6. Film Pastel – A Lovely New Film Simulation Recipe
  7. WARNING: The Fujifilm X-T5 Struggles Badly With Wildlife Photography – A Real World Proof
  8. Coca-Cola Risked Everything on a Cheap Fujifilm X-T3 — The “Disaster” Is Stunning
  9. Meet FRGMT BW – Fujifilm’s First ‘Official’ Film Simulation Recipe
  10. Fujifilm’s Sony-Level Autofocus Is Already Here — Hidden in Pre-Shot Mode, Waiting to Be Unlocked

We notice a vivid interest for Fujifilm Film simulation recipe articles and of course general news or reviews articles, like new firmware updates or the Fujifilm autofocus investigation by Edvard.

But apparently, you also enjoy it when I don’t take things too seriously and allow myself a bit more sarcasm. Those articles are especially fun to write—so I’m glad you enjoy reading them as much as I enjoy writing them.

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How Many Cameras and Lenses Does Fujifilm Release Every Year? And What it Could Mean for 2026

2026 – A Big Fujifilm Year?

2026 could potentially be a huge year for Fujifilm. Fujifilm is going to start to upgrade their cameras to the 6th generation platform.

But how many cameras – and also lenses – can we expect to get in 2026?

Well, let’s take a quick look at how much gear Fujifilm announced in the past years.

Gear released in 2025 – 4 cameras and 3 lenses

Gear released in 2024 – 4 cameras and 4 lenses

Gear released in 2023 – 2 cameras and 4 lenses

Gear released in 2022 – 3 cameras and 4 lenses

Cameras in 2026

So, will there be more than just the two already rumored cameras in 2026?

If we look at Fujifilm’s history (not a rumor), the answer is very likely: yes.

As you can see above. Fujifilm rarely limits itself to just two camera announcements in a year—especially when a new generation of technology is involved. A platform transition usually triggers a cascade of releases, not just a single camera.

If 2026 is truly the beginning of the 6th-generation era, then what we already rumored could just be the tip of the iceberg.

And if Fujifilm maintains the pace it set in 2024 and 2025, there could be 2 more cameras in addition to the ones we already rumored.

It’s your time to guess what else could come ;).

Lenses in 2026

Fujifilm has quite consistently released around four lenses each year, combining both X and GFX series models, except for 2025, when we got 3 lenses.

So far I have no rumors about future lenses, which means you have three/four slots you can fill in with your wishes. :)

Let’s Make it an Awesome Rumor Year :)

If anyone out there can maybe give us a hint on future X and GF lenses, feel free to reach out to FujiRumors. Your help would be greatly appreciated.

Overall, 2026 remains a significant mystery, but I’m hopeful that our trusted sources (and maybe some new ones) will be able to shed light on some of the unknowns and provide insights that will make us even more excited for what’s to come.

Until then, keep shooting, keep enjoying life… and every now and then, keep checking in on FujiRumors ;).

Fujifilm X half Deal Extended – and More Fujifilm Rebates

Fujifilm has extended the $200 discount on Fujifilm X half until March 1.

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

Official GFX Gear Deals – end January 18

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Up to $500 Off X-H2/S Bundles, XF 8mmF3.5 Rebate Increased to $300, Last Hours for X half Deal

BHphoto is now offering an up to $500 rebate on the Fujifilm X-H2/S bundles:

Also, BHphoto increased the rebate on the XF8mmF3.5 to $300 (previously $250 off).

These are just some of the BHphoto exclusive Fujifilm, which are not part of the official Fujifilm deals.

Also, the $200 discount on Fujifilm X half will end today!

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

Official GFX Gear Deals – end January 18

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Fujifilm MKX Lenses Now up to $2,800 Off

The Fujinon MKX cine lenses are now up to $2,800 off at BHphoto.

I don’t see these deals listed on the official Fujifilm rebate page, so, like a few more offers below, these seem to be BHphoto deals and I don’t know how long they will last.

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

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