BREAKING: This is the Future Sensor of Fujifilm GFX – But You’ll Have to Wait for It

I want to say something first:

THANKS!!!

Thanks to all sources, who have giving me this consistent hint.

I know it took me a little bit before publishing it, but I needed to get it multiple confirmed to be absolutely sure that what I am going to publish is also 100% correct.

With that said, now the time has come.

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Last Hours to Save Big on Fujifilm X and GFX Gear

The official Fujifilm X and GFX deals will end today. The only deal that will last until March 1 is the $200 rebate on X half.

Note that in terms of GFX camera deals, BHphoto offers freebies (CFexpress Card and Bag) on top of the regular deals.

Also, some of the unofficial Fujifilm deals at BHphoto have now expired. Now there are only 2 deals left.

Unofficial XF Lens Deals – unknown ending date – most expired already

Official XF Lens Deals – end today

Official X Camera Deals – end today

Official GFX Gear Deals – end today

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

WAKE UP FUJI: Ricoh GR IV Monochrome Preorder Available – Where is the Fujifilm X80 Monochrome?

The Ricoh GR IV Monochrome is now available for preorder at BHphoto here, at Adorama here and soon also at Amazon here.

Back in 2013 I already said that a monochrome Fujifilm camera would be an instant success. And I am sure that the Ricoh GR IV monochrome will be a tremendous success, just as the regular Ricoh GR IV.

Now, my dream would be an X-Pro monochrome version. But I’d also be happy with a Fujifilm X80 in both versions: regular sensor and monochrome sensor.

I don’t understand why Fujifilm isn’t on the market with one already. Well, I guess that’s good for Ricoh, who can enjoy an almost competition-free market.

Last Week of Fujifilm X and GFX Deals

The official Fujifilm X and GFX deals will end January 18. The only deal that will last until March 1 is the $200 rebate on X half.

Also, some of the unofficial Fujifilm deals at BHphoto have now expired (no more rebate on the XF90/2), but others are still running.

It is also unclear for how long Adorama will offer a free Fujifilm X half with X-T5 kit purchase.

Unofficial XF Lens Deals – unknown ending date – some expired already

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

Official GFX Gear Deals – end January 18

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

SG-Image 75mm f/1.2 for Fujifilm GFX Sample Images and Price

We now have additional information and price for the upcoming SG-Image 75mm f/1.2 for Fujifilm GFX.

I am particularly impressed by the weight. I own the AstrHori 75mm f/4 for GFX, and that one weight 634g. And by the way, I had no idea that AstrHori used a few of my 75mmF4 shots to advertise the lens on their Amazon page.

As far as super-fast G mount lenses goes, there is also the TTArtisan 90mm f/1.25 for G mount, but that one weights over 1000 gram. There is also the Mitakon Zhongyi Speedmaster 85mm f/1.2 and the Mitakon Zhongyi Speedmaster 65mm f/1.4, both at 1050 gram.

Down below you can see

  • Additional Sample Images
  • Additional Specs
  • Price

Regarding the sample Images, here is what SG-Image writes about the image quality:

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Fujifilm GFX Eterna 55: Fujifilm’s Biggest Mistake in Decades—or Its Smartest Long-Term Move?

When I recently rated all Fujifilm 2025 releases, I gave the Fujifilm GFX Eterna 55 the worst rating.

Well, I feel like some misunderstood my reasoning, and more importantly, there are some facts that passed unnoticed, but that I think justify my worries.

First off: the problem is not the camera itself. I am sure filmmakers who’ll use it will also love it.

But you see, Fujifilm operates with a relatively small R&D team and limited resources. And the GFX Eterna is not just another camera—it represents a major commitment to an entirely new product category for the company. That inevitably means a huge allocation of time, people, and money. My original fear was that this effort would drain resources from other X and GFX projects.

Of course, I also hoped that some of the technologies and improvements developed for the Eterna 55 would trickle down to other Fujifilm cameras, as I wrote back then. But so far, we haven’t really seen any meaningful benefits.

But maybe I’m just overthinking this.

Maybe Fujifilm planned everything perfectly, and the GFX Eterna isn’t draining resources from other projects at all.

After all, do we have any real evidence that Fujifilm underestimated how complex and resource-hungry this project would be?

Well, while we don’t have hard proof, there is something that largely went unnoticed—and it might be a subtle sign that things aren’t going entirely according to plan.

Here it is:

In a recent CineD interview, Fujifilm stated that the GFX Eterna 55 will receive a massive number of firmware updates throughout 2026, including many major new features. On paper, that sounds great.

But Johnnie from CineD—being the sharp and attentive interviewer he is—asked the manager obvious question: is the GFX Eterna 55 consuming more resources than Fujifilm originally anticipated? The Fujifilm manager, unsurprisingly, answered “no.”

Still, the question didn’t come out of nowhere. The whole situation gives the impression that Fujifilm rushed the camera out to meet its self-imposed 2025 timeline, even though many key features were not ready yet—and will only arrive sometime in 2026.

I tend to agree with Johnnie here. If everything had gone according to plan, those features would already be in the camera today. The fact that they’re not strongly suggests that the project required more time and resources than expected. And that, in turn, means fewer resources available for other products.

I don’t know who convinced Fujifilm that launching a dedicated cinema camera was the right move—but personally, I think it was a mistake. The GFX Eterna 55 appears to be absorbing an enormous amount of energy and resources, and the rest of the system seems to be paying the price.

But maybe I am wrong. Maybe the GFX Eterna 55 was Fujifilm’s best move in years and it will turn out to be a massive success for them. I certainly hope so for Fujifilm. But as of now, I consider it one of the most R&D wasting projects Fujifilm has ever launched.

Fujifilm MKX Lenses Now up to $2,800 Off

The Fujinon MKX cine lenses are now up to $2,800 off at BHphoto.

I don’t see these deals listed on the official Fujifilm rebate page, so, like a few more offers below, these seem to be BHphoto deals and I don’t know how long they will last.

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

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Sigma GF 24mmF2 Lens Patent for Fujifilm GFX

Back in 2023, Sigma’s CEO said that Fujifilm GFX users would be their ideal customers, while also making it clear that Sigma had no plans to produce G-mount lenses at the time.

Then in 2024, the tone changed. Sigma’s CEO stated that if Sigma truly wants to become the “master of optics,” it would eventually need to make lenses for the Fujifilm GFX system.

That statement raised expectations that Sigma GFX lenses could arrive sooner rather than later. However, in 2025, the message shifted once again: Sigma currently has no concrete plans, and GFX lenses are something that might happen “maybe in the distant future.”

So, what’s the situation now?

A newly surfaced Sigma patent may provide a small but interesting clue.

The patent describes an optical design for a 24mm f/2 lens that appears to cover a sensor larger than full frame. Based on the technical specifications, the Japanese website Asobinet speculates that this design could be intended for Fujifilm GFX (44×33mm).

And the fact that Sigma is even investigating and patenting optical designs for GFX-sized sensors is noteworthy.

It suggests a few things:

  • The GFX system’s market share is growing, possibly approaching a point where Sigma sees long-term potential
  • There likely isn’t any “mount protection” preventing third-party manufacturers from producing G-mount lenses, meaning Fujifilm appears open to external lens makers

These are undeniably positive signals.

However, a strong reality check is needed. Over the years, I’ve shared hundreds of patents on FujiRumors. Only once did I spot a patent before it turned into a real, shipping product. In all other cases, patents either surface after a product is announced—or never materialize at all.

We’ve seen this countless times:

So while today’s Sigma patent is encouraging—especially because it shows third-party interest in the G mount—it does not mean Sigma GFX autofocus lenses are just around the corner.

For now, this is best seen as a first signal, not a promise. The road to third-party G-mount AF lenses may still be long—or may never happen at all.

Patent Details

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Fujifilm Mysteriously Removes GF32-64mmF4 Firmware From Its Website – UPDATED

UPDATE: Fujifilm put the firmware back online after our article. The issue (probably): Fujifilm seems to have made some re-designs on the website, and maybe they just forgot to upload the GF32-64mm page again.

Fujifilm has so far released two firmware updates for the (currently heavily discounted) Fujinon GF32-64mmF4.

  • ver.1.20 – improved exposure tracking in video and reduced focusing motor noise
  • ver.1.10 –  phase detection support for GFX100

However, for reasons currently unknown, Fujifilm has removed the GF32-64mmF4 firmware from its official website. If you try to access the dedicated firmware page, you’re now greeted with a 404 – Page Not Found error here – cached page here.

At this point, it’s unclear why Fujifilm decided to pull the firmware. Personally, I’m running firmware version 1.20 on my own GF32-64mmF4, and everything works flawlessly. In fact, I really appreciate the faster and quieter autofocus performance it delivers.

That said, firmware doesn’t just disappear from an official support page without a reason. Even if version 1.20 seems perfectly fine in day-to-day use, Fujifilm’s decision to remove it suggests that there may be an underlying issue we’re not aware of yet.

For this reason, I strongly advise fellow GFX shooters not to install firmware version 1.20 if someone happens to share the file privately. Until Fujifilm clarifies the situation or republishes the firmware, it’s better to stay on the safe side.

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18