My Biggest Fujifilm Disappointment of 2023

In the video above (click and it starts automatically at the right point) I address my biggest disappointment of 2023 (and my biggest hope for 2024)

My Biggest Fujifilm Disappointement of 2023

It’s Christmas time.

We get all more kind, more gentle, we show how much we love each other and…

… forget about it…

Not in the mood for that today.

Today I want to moan, to complain and to unleash my biggest Fujifilm frustration 2023 towards the Fujifilm headquarter of Japan.

Here it is.

Dear Fujifilm,

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What to Expect from Fujifilm in 2024 (and What Probably Not)

Fujifilm 2024

In November we have shared quite some rumors (as you can see here). And not only that! In our previous 2024 outlook, we forgot to add gear that Fujifilm has already pre-announced to come in 2024 as well as give you a look into rumored third party AF lenses.

That’s why we need to update our view into the Fujifilm year 2024.

All the X/GFX rumors come from our sources, whereas the speculations are often based on hints and comments that managers gave in interviews.

Remember, Fujifilm will launch 3 or more cameras in the first months of 2024. This means there are still more cameras we have to (and we will) leak here on FujiRumors.

X/GFX GEAR COMING FOR SURE

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Fujifilm FF240001 Registration Found (3rd Unreleased Product): The Rumors Go Wild with Fujifilm GFX25, GFX100SII, X-Pro4, X100 and More

On the Chinese Weibo (linked below), the patent for a third unregistered Fujifilm camera has surfaced, the FF240001.

So we are now at a total of three registered cameras that have yet to be released.

  • FF230002
  • FF230003
  • FF240001

From here all possible speculations start and you can read them down below.

How do I know these are just made up speculations and not rumors?

Well, because there are so many errors I will have to correct ;). In short here are the “rumors”.

  • What they say is Sure (+ Possible)
  • 4 to 6 cameras coming in 2024
  • GFX100SII with X-T5 retro style body and no 8K video and lack of many video functions
  • X100V successor almost done. 40 MP biggest possibility
  • Highly Reliable
  • X-Pro4 updated to X-T5 performance with normal flip screen. But another source it has still the mini-LCD on the back. New film simulation
  • X100V with IBIS and OIS and 160MP High resolition mode
  • Generally Reliable
  • X100V with 50mm mode (20MP resolution)
  • 2024 is the year of GFX, with GFX100SII and several GF lenses with good focus performance
  • GFX25 coming mainly for video shooting (multiple sources confirm this)
  • Basically Impossible
  • GFX200 with 200 Megapixel
  • X-T40 ready to be released with 40 megapixel
  • No Reliability Rating
  • X-E series update in summer 2024
  • GF 14-20mm coming
  • 2x TC for GFX

But hey, it’s online. Let’s have fun even if it’s just made up stuff :).

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Top 3 Cameras Fujifilm Should Make for Instant Success (X and GFX)

We recently told you that Fujifilm is preparing a huge start in 2024:

Now, of course most of the talk and speculations in our previous articles was gravitating around successors to existing camera lines.

And it makes a whole of sense to focus on refreshes of current cameras, nothing prohibits us to dream big and think and completely different cameras.

So what I will do is to share three cameras that I think would turn out to be an instant and massive success for Fujifilm.

And I am not talking of weird and risky concepts. I am talking of cameras that would sell very well for sure in my opinion.

So, let’s go through them and let me think what you think about.

Also, feel free to drop your own ideas in the comments.

Top 3 Cameras Fujifilm Hasn’t Made Yet

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Price Increase on Fujifilm X/GFX Gear Starting November 10 in Japan

Fujifilm has announced price increases for lots of Fujifilm X and GFX gear starting November 10 in Japan.

The increases for X and GFX lenses vary between 8% to 30%, whereas there is still no clear indication on how much the price increase for X-T5, X-S20, X-H2 and X-H2S will be (currently marked as “open”).

I have not yet heard of any price increase coming outside of Japan, and I hope there won’t be any.

Down below you can find the press release as well as the full list of gear affected by the price increase.

Press Release

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Fujifilm Q2 FY2023 Financial Results: Significantly Increased Revenue from Digital Cameras Sales

Fujifilm has announced the financial results for the second quarter of the fiscal year 2023 (July to September).

Needless to say that Instax is the goldmine. But there was also a “significantly increased revenue from digital cameras“.

Revenue from digital cameras increased significantly, mainly due to solid sales of X-H2, X-H2S and X-T5 released in the previous fiscal year. Sales of X-S20, which was released in June 2023, also fared well. […] We will continue to offer attractive products by achieving overwhelmingly high image quality with the large format in the GFX Series and the best balance between image quality and size in the X Series.

Instax and Digital Cameras together did give the imaging business a significant boost.

Revenue and operating income increased by 19.5% and 85.5% year-over-year, respectively, due to brisk sales of instant photo systems and digital cameras.

And all this has been achieved despite Fujifilm being incapable of delivering all the cameras mentioned in the report for many months in certain countries (mainly Asia), and some experienced worldwide delivery problems (X100V).

Fujifilm cameras mentioned in the Financial Report:

via Fujifilm

Sony A9III: The Revival of Global Shutter and a Glimpse into the Fujifilm X-H3s?

The “Old” Global Shutter is Back

The Sony A9III has hit the market.

In the headline I wrote that this is the revival of the global shutter, simply because global shutter cameras are nothing new. In fact, cameras with older CCD sensors already featured a global shutter.

But as back in the days of CCD sensor cameras, the global shutter is not the answer to all problems, and as just everything in life it comes with its Pros and Cons. Let’s talk about it.

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A Look at Fujifilm 2024 :: It’s Over in 2023 :: Managers Talk Kaizen and X-E Line Future :: Gear Shipping Struggles and More :: Top 10 October Articles

Here are the top 10 articles for October.

  1. Fujifilm 2024: A Look Ahead Between Rumors and Speculations (X-Pro4, X100R, X-E5, X-T40, New XF Lenses, GFX Future)
  2. Fujifilm Manager: The End of Entry Level (X-E line?), X100V Successor, APS-C and GFX Full Frame Alternative, Market Share and More
  3. Fujifilm Manager Talk Kaizen, Telephoto Lenses, Why not Full Frame, X-E series Future, X100 Line and More
  4. RUMOR: Fujifilm X100V Successor Coming with a “New” Lens in Early 2024
  5. It’s Over my Friends: No More X or GFX Related Announcements This Year
  6. Fujifilm Digital Camera Sales Suspension Notice and Fujifilm Japan Apology
  7. SIGMA 10-18mm F2.8 DC DN Contemporary: Ultra Compact Wide Angle Zoom for Fujifilm X
  8. Fujifilm X-E4 Second Hand Price Higher than Original Launch Price
  9. The Latest X Series Reviews: Sigma 10-18mmF2.8, Fujinon XF8mmF3.5, Fujifilm X-S20, X-H2, X-H2S, X-T5
  10. EXCLUSIVE: This is Fujifilm’s Next XF Lens!

For personal reasons I was not able to make videos this month, nor to really work full power on the rumors and the blog in general. Sometimes life has other plans and sets other priorities.

Good news: an important medical check just a few days ago went well, so now it’s time for me to crawl out of my hole and gain back the energy to give you guys what you deserve: rumors!

So stay tuned… I am back ;).

Fujifilm Facebook Groups

Viltrox TNP-W235 Battery for Fujifilm Coming Soon (and About the Advantage of Using Original Fujifilm Batteries)

Viltrox is going to launch its own NP-W235 third party alternative battery for the Fujifilm X and GFX system, called TNP-W235, as reported at the Chinese Weibo account 独立摄影师联合会.

So far this year the best selling gear on FujiRumors was the new SmallRig NP-W235 (which I own too).

The Viltrox TNP-W235 seems to use the same interface with a built-in USB-C port for direct charging and also the same power (2400 mAh).

The options in terms of third party batteries are substantial and often also of respectable quality.

The two brands I personally use as NP-W235 replacement:

However (and that’s valid also for other companies as far as I know), if you use third party batteries in your Fujifilm cameras, and that third party battery is cause of a problem (for example it swells up and gets stuck in the camera), then, even if your camera is under warranty, you won’t get the problem fixed free of charge. On the other hand, if you use the original battery, for as long your battery is under warranty, every problem caused by the battery itself to the camera will give you access to free warranty repair.

That’s why, if you want to go the 100% safe route during the time you camera is under warranty, you might want to stick with original batteries, so if any problem happens caused by the battery, it will be fixed under warranty.

In all my years using third party batteries, I had my first third party battery fail last year, where my Patona swelled up in my X-E3 and I had to fiddle around to get it out,

Battery Articles

Essential Accessories

Fujifilm Digital Camera Sales Suspension Notice and Fujifilm Japan Apology

Fujifilm Japan has just issued a notice and apology regarding the supply of mirrorless digital cameras in Japan.

This time the affected cameras by the still ongoing shortage in Japan are the Fujifilm X-T5 and the Fujifilm X-S20.

The situation is so bad, that Fujifilm Japan now even decided to suspend orders.

Also the Fujifilm GFX100 II experiences long shipping delays in Asia, as we reported here.

In North America and Europe the situation looks much better, with all the cameras mentioned in this article easily to find in stock.

Official Press Release

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