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Understanding Fujifilm Firmware Updates, FujiRumors Top 3 Firmware Wishes and Share Your Firmware Wishes with Fujifilm

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Fujifilm USA uploaded a video called “Understanding Fujifilm Firmware Updates” (video below).

Before going on and showing you, how to update your firmware, Fujifilm manager Michael Bulbenko says:

  • sometimes cameras and lenses can have minor bugs in it that can be solved via firmware
  • sometimes it is not about fixing bugs, but about making your camera better, faster, new features, etc.
  • Fujifilm is well known for providing firmware updates to products that are end of life and discontinued, in order to still improve their performance
  • those updates are free of charge

Wait, is this it some sort of subliminal and hidden message?

I mean, a video, where a manager reminds us that Fujifilm does update older gear with new features, and the Fujifilm manager holds a nice Fujifilm X-T3 in his hands. Is he trying to tell us, that the rumored Fujifilm X-T3 Kaizen update is about to come?

Anyway, this post is a good opportunity to let Fujifilm know your firmware wishes in the comments.

A simple wish from my side? Well, I expressed them in this old post already, but I will repreat them here, in case Fujifilm did not hear me the first time:

  1. Keep Self-Timer Enabled
  2. Ability to change color of the focus frame
  3. Addition of RAW files to Auto Mode

If you want to read more in depth what I mean, and why I picked these 3, check out this post.

And what about you?

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