Fujifilm is Reaching 50% Mirrorless Camera Market Share and Dominates Sony, Canon & Co… in Narnia Thailand

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Fujifilm Domination

There is one country, where like no other, Fujifilm mirrorless cameras are selling like hot cakes and dominate all other brands: Narnia Thailand!

It might seem a phantasy tale, but it’s true.

Today I can share with you the precise numbers of the growth (see below), as well as Fujifilm Thailand’s new goal: 50% market share of the entire compact (they probably mean mirrorless*) interchangeable lens camera market (see above)!

50% market share of the entire mirrorless market might sound foolish, but if you look at the detailed data down below, you will see that they are already not too far away from that goal.

We know that in Thailand the X-A line (and very likely also the X-T100 line) sell incredibly well, 2 lines that in Europe and USA don’t have much appeal (maybe the Fujifilm X-T100 could find some bigger fellowship over here… it certainly deserves one).

* Fujifilm managers said in March 2018 to dpreivew: “In Thailand, our market share for mirrorless is over 40%.”
* Fuji Guys Billy said in February 2017, that “Fujifilm is Nr.1 brand in Thailand“. He does not specify if DSLR is included, but it seems from the video he is including DSLR cameras, too.
* in 2016 a source told me that “Fujifilm was the best-selling MILC in 2015, outselling all the Canon interchangeable lens cameras (DSLR and those EOS-M lines) combined
* a Manager said to Spanish website in 2016, that ““there is a little known fact: in Thailand, for example, X-A series outsells Canon!”

Global FUJIFILM Sales

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Lensbaby Sol 45 f/3.5 Tilt-Shift Lens for Fujifilm X Cameras Available

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Lensbaby Sol 45 f/3.5 Tilt-Shift for Fujifilm X

Lensbaby just announced the Lensbaby Sol 45 f/3.5 Tilt-Shift for Fujifilm X with fixed f/3.5 aperture.

You can get it now at BHphoto.

Tilt shift lenses are arguably one of the top 3 lacks in the Fujifilm X mount line-up. The only other native X mount option I know for the X system is the Samyang T-S 24mm F3.5. I will let you decide if the lensbaby is an option for you. Check out the first look reviews down below:

There won’t be a tilt-shift lack in the GF medium format lineup. We already leaked the complete “secret” Fujifilm GF roadmap in April 2017, and we have updated it since then, including the upcoming tilt-shift lens. The latest rumor here.

And make sure to check out our full overview on current and upcoming Fuji X mount lenses at our forum.

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Fujifilm X-E3 Brown and X-A3 double Kit to be Released in Japan on August 9

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According to nokishita, Fujifilm will release the brown X-E3 and the X-A3 double kit in Japan on August 9.

I remember you that we reported that Fujifilm USA has currently no plans to sell any brown Fujifilm, neither the brown X-E3 nor the brown X100F and brown X-T100.

The brown colors are available in several Asian and EU countries, as well as in Canada.

If they sell well, I guess also Fujifilm USA will start selling them.

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Jared Polin (Not so Positive) Fujifilm X-H1 Review Vs. Sony A7III

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Fujifilm X-H1 Review

Jared Polin reviewed the Fujifilm X-H1 and compared it with the Sony A7III. The review is 33:19 minutes long. He uses firmware ver 1.10 (and not the latest ver 1.11, which fixes some bugs).

If you notice horizontal flashing lines in the review, it’s not Fuji’s fault. The review was filmed with a Sony A9 camera.

Here is a summary:

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