Towerjazz Explains Why Sony’s Sensor Hegemony is a Problem, the 8K Downsides, the Dynamic Range Challenge and More

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The Sensor Business

There was a time, when Fujifilm was making its own sensors.

However, at some point in time, Fujifilm sold its sensor business to Toshiba, which later on sold it to Sony.

As of today (and as far as I know) Fujifilm only makes the color filter array for sensors. Fujifilm also cooperates with Samsung on the ISOcell+ sensor development, which we reported about here.

In short: Sony dominates the sensor market, and most camera manufacturers buy all the sensors they need from Sony.

This gives Sony a huge advantage, as Fujifilm managers Toru Takahashi and Toshihisa Iida said back in 2016 here:

Sony has a big advantage, they make their own sensors. That is a very big advantage for them.

FujiRumors got information years ago, that Fujifilm had a contract with Sony, that allowed them to use the latest Sony sensor only 6 months after Sony used them on their own cameras, giving them a strategic time advantage (timing is crucial in business).

I don’t know if this contract has been changed in the meantime, but what I know is that Sony officially said once, that they will keep the best sensors for themselves, and not sell them to other camera manufacturers.

The Sony Problem

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BHphoto 4th of July Deals: SAVE BIG on Bags, Storage Media, X Mount Samyang 12mmF2, Instax and More

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B&H Photo has officially launched their 4th of July deals.

You can save big on hundreds of products. I will include a few down below, as well as provide you the full list of Fujiflm related deals, excluding the official Fujifilm camera/lens deals, which you can see here.

Full list of 4th of July deals here.

Bag Deals

SD-Card Deals

External Storage Media Deals

Apple Deals

Strap Deals

TV Deals

Fujifilm Related Deals

Instax Products

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Kai Wong Fujifilm GFX100 Hands On Review: “You Do Get Quite a Bit for Your Money”

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Fujifilm GFX100

Kai Wong went hands on with the Fujifilm GFX100. Here is what he thinks about it:

  • medium format is ment for tripod still subject shooting, but not with a body like the Fujifilm GFX100
  • feels good in the hands
  • like a Canon 1DXII in terms of size and weight, but the GFX100 has a much bigger sensor inside [and I’d also IBIS]
  • it functions like an oversized Fujifilm X, at least almost. No D-Pad, no retro dials
  • skin smoothing effect smooths out ever imperfection. Works only for the JPEGs
  • autofocus is pretty damn good. Same AF algorithm of X-T3, but lenses have bigger glass to shift, hence not as fast AF as X-T3
  • Fujifilm X-T3 and X-T30 eye-AF is right up there with Sony
  • Kai’s GFX100 struggled to detect faces, but on other GFX100 samples face and eye detection worked well
  • Eye AF is accurate and fast enough, although feels a little bit slower than on Fujifilm X-T3
  • the GFX100 sensor is 4 times bigger than the sensor on the X-T3
  • tracking mostly does a good job, although, understandably, sometimes it doesn’t shift the glass in time when the subject is moving at decent pace towards you
  • EVF is sooo good
  • shutter really well dampened (shock absorber), and you need it, with medium format 102 MP
  • nice soft shutter button, like on Fujifilm X-H1
  • using IBIS, works easily down to 1/125
  • no fancy dials, and Kai missed them, since turning a dial is easier and quicker than pressing a button and looking at the LCD
  • not too many negatives
  • electronic shutter means bad rolling shutter, but no surprise with a big sensor like that, and probably you are not going to use electronic shutter on the GFX100
  • works well enough on the streets, but not the obvious choice for street photography
  • a camera for landscapers, who need more resolution and more details
  • you can push it 4 stops and still get nice clean, crisp images
  • nobody buys the GFX100 for video, but it deserves credit since Fujifilm has done video well on the GFX100
  • uses 4K with no crop. Footage looks great. AF works great. Rolling shutter contained and video is still usable
  • IBIS works superbly to shoot stable video
  • You do get quite a bit for your money
  • Props to Fujifilm and well done to all those lucky buggers that can afford one

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Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

The GFX Community

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KAZA Fujifilm X-T30 Leather Half Case Now Available

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Kaza Fujifilm X-T30 half cases are now available at AmazonUS here.

  • GENUINE LEATHER:-KAZA leather half case for Fuji X-T30 . Made from high quality genuine leather
  • USING AT EASE – allow access to battery compartment, case cover accommodate with lens hood
  • DURABILITY – durable fiber inner lining printed with KAZA trademark, Supplied in soft carrying bag and gift box
  • USAGE CONVENIENCE – allows full access to all the Camera functions ,Tripod screw is provided for securely attach the camera with tripod
  • YOUR STYLE – This half case + case cover + strap set provides you the best protection with style and standard. Apart from basic half case, lens cover is another essential consideration. The function of the lens cover is to provide all round protection to the lens so that user can put the camera in the bags at ease.

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All the Rumors and Discussions

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Fujifilm GFX100 Customer Reviews: “100 MP is Phenomenal, if You can Afford it, Get it”

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images shared by Richard Ng at our Fujifilm GFX group - link below
images shared by Richard Ng at our Fujifilm GFX group – link below

Fujifilm GFX100

The Fujifilm GFX100 is experiencing a shipping shortage, but there are some, who are lucky enough to already have one in their hands.

If seems like all Fujifilm GFX100 owners are also members of our galactic Fujifilm GFX group. So here is some of the feedback they shared there.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera
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Fujiflm GX100 Reviews

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