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What We Expect to See from Fujifilm in 2021… and What Not!

What we Expect from Fujifilm

I thought I make a quick list of cameras and lenses that we could see in 2021, and what we surely will not get in 2021.

ATTENTION: It’s a mix of rumors, speculations and hopes. So read carefully to distinguish one from another.

2021 will be full of rumors, so make sure to follow FujiRumors on Facebook, Facebook, RSS-feed, Twitter, Youtube and Instagram.

X/GFX Cameras 2021

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Mirrorless Camera Market Share 2019: Fujifilm Third after Sony and Canon and a Quick Look into the 2020 Market Share

You might remember how back in November 2019, we shared the worldwide mirrorless camera market share data for 2018 here (for the DSLR+mirrorless data check out this article).

Now a year has passed, and Techno System Research, a major marketing research company located in Japan, has published the data for 2019.

So what changed between 2018 and 2019? Let’s compare:

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Fujifilm X-H1 Firmware 2.10 vs 2.11 :: X-S10 or X-T4 :: Fujifilm X100V, Virtually Perfect :: and More :: X Camera Roundup

After an extremely busy rumor week, I thought that we might hold on for second, stop looking at the future, and just see what we already have.

Because the best camera of tomorrow, can’t take the pictures of today.

So we are going to cover some X-series Fujifilm cameras, including a comparison between the Fujifilm X-H1 firmware 2.10 vs the latest firmware 2.11.

A special section goes to the Fujifilm X100 line, mainly the Fujifilm X100V.

X Camera Roundup

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ENDS TODAY: Last Hours of Fujifilm X and GFX Deals

This is the last week of Fujifilm X and GFX deals.

Also, stores are constantly updating their holiday deal pages with new deals, so definitely check them out.

General Holiday Deal Pages

XF Lens Deals

X Camera Deals

GFX Gear

All Fujifilm Deals

Officially Fujifilm Recommended SD-Cards

Officially Fujifilm Recommended Power Banks

Apple Holiday Savings

Used Fujifilm Gear

Holiday Savings by Category

FujiRumors 2020: Most Read Articles, Top/Flop Blogger Moments, Most Used Gear and a MASSIVE Thanks!

FujiRumors 2020

There are wines, that get better only with the years. And there are years, that get better only with wine. I guess 2020 was such a year and so I hope you have a glass of wine ready to celebrate the end of this unreal year ;).

But let’s quickly look at what happened it 2020 here on FujiRumors.

Now, I already thought you were amazing, but in 2020 you did even better than in 2019!

  • 63,000+ comments on FR-articles (average 172 a day – was 145 in 2019)
  • 156,370 votes in our polls

Your massive participation is the reason why Fujifilm reads us with greatest care, as proven multiple times such as here, here and here.

As you know, I run FujiRumors alone in my spare time from my teaching job.

So it was not always easy, especially this year with the extra workload I had to do to switch to online-teaching, but I have tried to honor your fantastic participation by delivering you in 2020:

  • 967 blog posts written in 2020 (average of 2.65 articles every single day of the year)
  • 90 rumors shared
  • 94% correct rumors (rumor check here)
  • at least 7,000+ personal messages written to you via fujirumor@gmail.com, Facebook and Twitter and Instagram Direct (about 20 messages a day every day, holidays and weekends included)
  • 750+ replied comments in the various FujiRumors articles
  • 100% Free ;)

Phew!! :)

Most Read Article

Most Read Non Rumor Article

Most Read Guest Post

Day with most Contacts

Top & Flop Blogger Moment

FLOP

Anyone out there knows what a burn-out is? I hope not, but I am afraid yes.

As if all the hours I spend every day on the computer to work on FujiRumors weren’t enough, in 2020 I also had to make my entire teaching work on the computer. Correcting homework on PDF files, prepare online-teaching friendly material, cutting video lessons on Final Cut, writing tons of emails to give constant feedback to students and parents. So much work, it just squeezed the last drop of energy out of me.

I ended up staring at the screen for so many hours a day, that as a consequence, my eyesight declined to a point that I had to buy new glasses. But no complaint here… we have seen much worse things happen to people this year… sadly. So I consider myself lucky.

Anyway, somehow I managed to handle all the work anyway and I’ve always tried to deliver creative and fun lessons to my little students. And given the enthusiastic feedback of students and parents (and also my school principal), I’d say I did a decent job with that.

And I hope I did a good work also on FujiRumors. In this case, you are my judge and you’ll give your vote to me :).

TOP

If anything was good at all in 2020, then the fact that it helped to realign my priorities.

And so, all the things that I took for granted, like getting a beer with a friend, a coffee with a colleague, a hug with my mom, all those “normal” things suddenly revealed themselves as the real important things in life.

And hence, just like this, when inevitably the usual haters insulted me, the biggest achievement for me was that I could lightheartedly say to myself “who cares!”. It just didn’t bother me at all. On the contrary. I really would like to wish also to FR haters all the best 2021. We are in this unreal situation all together, and hence, from human to human, I truely wish you to come out of this as soon and as good as possible so that you can get back to your normal life and fully enjoy it again. And if after that you still don’t like me, that’s ok. Important is, that you and your families are safe and happy.

Top Instagram Post

My Most Used Gear

I got the Fujifilm X-T4 this year for these 5 reasons, and it became my most used camera. Mainly because it’s brand new and hence I wanted to test it and shoot with it more, leaving my X-E3 more often at home. And I must I say it definitely balances better with my most used lens, the Fujinon XF18-135mm.

But overall, I passed 5+ months in lockdown anyway, I worked a lot and had little time to take pictures, sadly. I hope this changes in 2021.

And 2021…

I don’t know in terms of global pandemic…. but surely in terms of Fujifilm stuff, 2021 will be fantastic! :) Don’t worry, we are going to talk about it soon on FujiRumors.

Social Media Boom

Our social media and pages have reached new heights compared to 2019:

And our facebook groups grew massively compared to 2019:

Fujifilm 2021: Is This Really All? Or How Much New Gear We Could Get in 2021 Looking at Fujifilm’s Past Camera & Lens Releases

Fujifilm 2021 – Is This Really All?

Every week I get many emails from fellow FR-readers, asking me if this is really all.

They look at the current X mount roadmap and the latest G mount roadmap, and they see only 3 lenses in total. That’s meager.

Then they look at our rumors, see that we rumored only two cameras, the Fujifilm GFX100S and the Fujifilm X-E4 and wonder if that’s all for 2021.

I diligently reply to all of them, but it has become quite time consuming. So let me address this question one final time here on FujiRumors, so that in future I can just copy and paste the link to this article and send it to those, who inevitably will make me the same question again.

How Many Cameras Could we Get?

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2020 Rumor Check: What’s Right, What’s Wrong and What’s Still to Come (with Reliability Ranking)

One or two times a year, I like to look back on the rumors we shared here on FujiRumors, and see if I delivered accurate content or not.

Plus, I will share the remaining rumors that should materialize in 2021 with reliability ranking.

Let’s check it out:

  • 90 rumors shared in 2020 so far
  • 1 rumor still to be verified and 2 rumors not in ranking (details below)
  • 82 correct rumors out of 90 verifiable rumors
  • 5 wrong rumor out of 90 verifiable rumors (most of the the wrong rumors were acutally right at the time of sharing. You’ll understand if you check out the details below.)
  • 91% correct rumors

Rumor Overview with Rating

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These are the Top Sellers 2020 on FujiRumors

In 2019, smartphones killed the entry level market forcing Fujifilm to discontinue the X-T200 and also the Fujifilm X-A7 in a record-time of just a few months after release.

And in 2020, a worldwide pandemic and global recession had a terrible impact on sales of mid/high-end gear, which was the segment Fujifilm (and other brands) were focusing on to escape the stranglehold of smartphones.

And yet, it’s not all bad for Fujifilm.

In fact, statistics show that Fujifilm was the one brand, who could resist best to COVID-19, with just a slight decrease in sales compared to the previous year. Also Fujifilm managers confirmed that Fujifilm is holding on better than other brands in 2020, especially thanks to the Fujifilm X-T4 and X100V.

And in fact, the X-T4 and X100V where the best selling cameras also here on FujiRumors in 2020.

But let’s look at it closer and see which gear was the most successful among the FujiRumors community.

Top Sellers 2020

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Last Week of Fujifilm X and GFX Deals

This is the last week of Fujifilm X and GFX deals.

Also, stores are constantly updating their holiday deal pages with new deals, so definitely check them out.

General Holiday Deal Pages

XF Lens Deals

X Camera Deals

GFX Gear

All Fujifilm Deals

Officially Fujifilm Recommended SD-Cards

Officially Fujifilm Recommended Power Banks

Apple Holiday Savings

Used Fujifilm Gear

Holiday Savings by Category

Internet Declares the Top Gear 2020: Fujifilm X-T4 Top or Flop? Love for X100V, X-S10 and XF50mm1.0

2020 Gear of the Year

It’s that time of the year, when blogs and youtube channels declare their best gear of the year.

We have already shared what DPReviewTV thinks is best here and what DPReview blog thinks is best.

Now it’s time for a roundup what all others consider their top and flop gear 2020.

The Fujifilm X-T4 is the best camera 2020 winner for CineD, Techradar, ePhotozine and also according to the German Stiftung Warentest, which is the go-to source for independent and competent reviews in Germany.

One prominent exception: Tony Northrup says the X-T4 the biggest disappointment of 2020. Why? You’ll find his video below. He might not like the X-T4, but he appreciates the X-S10, which Tony delcars the best camera below $1,000.

The Fujinon XF 50mm f/1.0 R WR is second best for Techradar and BH Explora.

BHphoto Explora

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