Level Up Your Video Gear – Save up to $1,000 until September 10

GFX DEALS – End September 24

X Series Deals – End September 10

Fujifilm EUROPE Deals

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Save up to $500 on Camera to Cloud ready Fujifilm Gear

GFX DEALS – End September 24

X Series Deals – End September 10

Fujifilm EUROPE Deals

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Tokina atm-x f/1.4 Fujifilm X Mount lenses Discontinued

The Tokina atx-m X mount trinity is starting to get marked as discontinued at overseas stores as spotted by the Japanese website asobinet.

Being basically just clones of these Viltrox lenses just at a higher price, I never really gave those Tokina lenses much chances to sell well.

However, there is one Tokina APS-C mirrorless lens that I believe could be a big hit among the Fujifilm X community: this one!

I hope Tokina won’t be demotivated by the 23/33/56 failure and will try to offer this little beautiful lens also for X mount., although so far there are no rumors about it at all (sadly).

Save 8% on Viltrox 13mmF1.4 and Viltrox 75mmF1.2 Pro with Our Coupon Code

  • Viltrox Store – save 8% in selected products using coupon code “FUJIRUMORS”

Many of you are probably not aware of the fact that FujiRumors offers an 8% discount code for purchases made at the Viltrox Store.

Not all products are eligible for the discount, but whenever you buy anything at the Viltrox Store, make sure to try out our code FUJIRUMORS at checkout.

I have tried out the code on all currently available Viltrox X mount lenses, and at the time of this post it works on the following lenses.

Viltrox keeps changing the products on which the codes works or not. It might work also on accessories Viltrox is selling.

Soon the Viltrox 27mm f/1.2 Pro will be launched. I don’t know if Viltrox will enable discount codes for that product, but it never hurts to give it a try if you decide to buy through Viltrox official store.

The code to use is FUJIRUMORS.

What’s Left of the Big Fujifilm X and GFX Deals

GFX DEALS – End Today

X Series Deals – End September 10
NOTE: only XF56mmF1.2 and Teleconverter Deals end Today

Fujifilm EUROPE Deals

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Last Day to Save Big on GFX100S and GF Lenses (plus up to $1,000 Savings on X Series)

The deals on the GFX100S and GF lens will expire today. X series deals will run until September 10 in USA.

GFX DEALS

X Series Deals

Fujifilm EUROPE Deals

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Viltrox 27mm f/1.2 First Impression Reviews, Specs and Samples

from the video of Xing Liu linked down below
from the video of Xing Liu linked down below
  • Viltrox Store – save 8% in selected products using coupon code “FUJIRUMORS”

Xing Liu and The Hybrid Shooter have published their YouTube videos about the upcoming Viltrox 27mm f/1.2 Pro.

It does sound like another fantastic lens of Viltrox.

Some Specs

  • Minimum Focusing Distance: 0.28m
  • Focus Motor: STM
  • Weight: 560g
  • Filter Size: 67mm
  • 40mm Full Frame Equivalent
  • Optical structure of 15 elements in 11 groups
  • Waterproof and antifouling coating, all-metal lens body and reliable structure design for dust-proof and splash-proof

Review Videos (+ Summary)

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Voigtländer NOKTON 50mm F1.2 Coming in September

Cosina will release the Voigtländer NOKTON 50mm f/1.2 X for Fujifilm X mount in September for a price of 110,000 yen including tax ($763 converted).

  • compact size with a total length of 49.0mm
  • external dimensions are φ63.9 x 49.0mm
  • weight of 290g
  • filter diameter of 58mm
  • Equipped with electronic contacts, Exif information, focus check, and shooting distance interlocking display are available
  • 9 elements in 8 groups
  • 12 aperture blades
  • minimum focus distance 0.39m

Voigtländer lenses for Fujifilm X mount with electronic contacts:

Press Release

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Last Week to Save Big on GFX100S and GF Lenses (plus up to $1,000 Savings on X Series)

The deals on the GFX100S and GF lens will expire on August 13. X series deals will run until September 10 in USA.

GFX DEALS

X Series Deals

Fujifilm EUROPE Deals

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The Future of Fujifilm in Patents: Full Frame Lenses Coming, X100 with 20mmF2 lens, Foldable Fuji Smartphone and More

The Future of Fujifilm in Patents

Why Fujifilm?

Why?

Why are you doing this?

There is no need for one, totally wasted R&D.

These lenses make no sense!

That’s how some of the comments sounded on my various platforms after I have published the latest patents of the XF56mmF1.7 and re-designed XF18mmF1.4.

And these comments came after I warned you in the article that in 11+ years of blogging I have never seen a patent actually become a real product.

And despite my repeated warnings, some people keep taking those patents as an indication of what’s really coming next from Fujifilm.

But if it was really like this… I mean, if patents would really show us the way that Fujifilm is taking, then where are:

So, even though I feel a bit like Don Quixote fighting the windmills, I will give it another try today.

But I’ll take a different approach this time.

Because, well aware that a good number of people don’t go beyond the headline, I decided to create a headline that shows how absurd it is to put any trust in these patents. And hopefully, this will motivate people to look deeper into this subject.

And how do we look deeper into it?

Well, in this article we look at the 67 patents FujiRumors has shared starting from our first one posted back in 2012 until the latest one here.

Give them a look, and then make up your own mind if you should take patents as solid indications of future products.

All the Patents (Have Fun :))

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