Fujifilm X-T3 Firmware Announcement Updated – Enhanced Autofocus and More

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Just a few days ago, Fujifilm announced major firmware udpates for Fujifilm X-T3 and X-T30.

Now Fujifilm updated its original announcement.

What has changed?

Nothing, they just added at the bottom a link to the Shenzhen Gudsen Technology Co., Ltd. regarding the Gimbal/Drone support.

But official news is official news, so I have to report about it.

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Fujifilm to release firmware update for the FUJIFILM X-T3
Enabling video shooting control from Gimbal / Drone and offering other feature enhancements

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Fujifilm X-H1 (and X-T2) Marked as Discontinued: The Era of 24 Megapixel is Over, but the Time for Fujifilm X-H2 has Not Yet Come

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Good Bye Fujifilm X-H1

The Fujifilm X-H1 is now marked as discontinued at BHphoto in basically all its configurations.

Just a few days ago, the same happened to the Fujifilm X-T2 here.

The era of Fujifilm’s 24 megapixel cameras is over.

But I feel I need to say a few words about the Fujifilm X-H1, a camera that didn’t get the success it deserved, mainly for a very unlucky timing by Fujifilm: releasing the more powerful Fujifilm X-T3 just half a year later.

I have no idea how Fujifilm Japan thought this could work out well. Maybe they thought that IBIS alone is enough to keep the X-H1 attractive also once the X-T3 hits the market. But apparently they were wrong.

And yet, at its very last moments, the Fujifilm X-H1 lived moments of glory, by selling like hot cakes thanks to massive rebates.

Ok, I hear you say… Fujifilm X-H2 is coming.

Well, the Fujifilm X-H2 is on Fuji’s “to do” list, and it will come, but Fuji won’t release it in 2020.

X-H1 anyone?

The Fujifilm X-H1 is running out of stock, but you can still find it available in some stores, for example at Adorama here.

So, if you want to grab one, you better do it now.

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Sensor Size Sweet Spot is APS-C and not Full Frame, Claim These Industry Insiders

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The Ideal Sensor Size

Yeah, let’s do it. Let’s stir up the spirits, and for one more glorious time, jump fully into the sensor size debate.

The trigger?

And article by DL Cade form Petapixel, who had a talk with Richard Butler (DPR) and Bill Claff (Photons to Photos), about:

  • Why Full Frame is perceived as the “serious” format
  • What is the “ideal” sensor size

The first can be answered with the popularity of 35mm in the film era.

But in modern digital times, is full frame really the sweet spot? DL Cade, Richard and Bill answer the following in this article:

DL Cade goes for APS-C:

“I still believe there is a best sensor for “most people” and that this sensor is not full-frame. This sensor is APS-C. […] the performance to size to cost ratio falls into a sweet spot that neither Micro Four Thirds nor full-frame can match.

take the Fuji X-T3, which is a bit closer in price and weight to the a7 III, selling for only $500 less and weighing only 0.25lbs less. In the video department, the Fuji can already record 4K/60p 4:2:0 10-bit internally; Sony can’t even do that over HDMI. And it, too, shoots at a faster 11fps in 14-bit RAW, can capture up to 30fps electronically with an additional 1.25x crop, and benefits from a large selection of high-quality, compact lenses designed for APS-C.”

Richard Butler says:

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CRAZY BLACK FRIDAY: Double EU Cashback on Fujifilm X-T3 & Co + Save up to 70% on Adobe Creative Cloud

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Double Cashback

It’s Black Friday time, and Fujiflm EU has decided to push their Fujifilm X-T3, X-T30 and X-Pro2 deals even further, by offering a double cashback.

So you can get it all now for ridiculous prices:

Europe Black Friday Deal Pages – Live Now!

USA / CA Black Friday Deal Pages

Pre Black Friday deal pages:

USA / CA Black Friday Pages

Adobe Creative Cloud

Until November 29 you can save up to 70% on Adobe Creative Cloud.

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Fujifilm X-H2 will Come, but NOT in 2020

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Fellow FR-readers!

We would like to remind you that the Fujifilm X-H2 is on Fujifilm’s roadmap, but, as we already told you months ago, it is currently not scheduled for 2020.

I have not heard anything about Fujifilm anticipating the release of the Fujifilm X-H2 since our original rumor was posted, so for now I stick “not in 2020“.

And if you don’t trust me, then trust Fujifilm managers, who already said here, that both lines, the X-H and X-T, will continue to exist in future.

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